Line and Type Elements Flashcards
Study Line and Type
What is the goal for words on a page?
To read them.
What are the three components of type?
1) Readability
2) Voice
3) Details
What are the details you need to be mindful of when designing with type?
- Proofreading
- Correct punctuation
- Proper typesetting
Relationship of type alters with what?
Size and Space
Why is it important that you font has the right voice?
So your imagery and your type choice match and appeal to your target audience
Why does a font need to be readable?
Because your target audience won’t take away the intended message if it’s illegible.
Why is contrast important?
Because the type will get muddled in the imagery if there’s not enough contrast.
How many fonts are appropriate when designing?
1-3
Why is it important to have clear hierarchy when designing with type?
Because it’s important for the eye flow to carry the viewer through the intended message.
Why is it important to proofread?
Because it looks unprofessional to have grammar and spelling mistakes.
How is line an organizer?
1) Gives the eye explicit directions of where to look and how to interpret what it sees.
2) Groups related objects together
3_ Divides unrelated objects
What considerations should you have when designing with line?
1) Do the lines enhance your design?
2) Do the lines organize your design?
3) Do the lines set a mood?
4) Does the design work without the lines?
