Lesson 3 Flashcards
What is SLT?
A way of explaining behavior that includes both direct and indirect reinforcement, combining learning theory with the role of cognitive factors.
A01 - The assumptions
- Albert Bandura proposed SLT as a development of the behaviorist approach.
- he agreed with the behaviorist approach we can gain new patterns of behavior through direct experiences but also by observing behavior and initiation within a social context.
- an observer learns a new behavior by watching and imitating another person (role model).
- the process of watching and imitating is called modelling.
Imitation
copying the behavior of others
Identification
when an observer associates themselves with a role model by adopting their attitudes and behavior.
modelling
imitating the behaviour of a role model, from the role model’s perspective this is demonstrating a specific behaviour.
Vicarious reinforcement
reinforcement which is not directly experienced but occurs through observing someone else being reinforced for a behavior. Key factor in imitation.
Mediational processes
cognitive factors (ie internal mental processes) that influence learning and come between the stimulus and response.
Why are there mediational processes?
Its a bridge between traditional learning theory and the cognitive approach because it places emphasis on how cognitive factors are involved in learning.
How many mediational processes are there and who identified them?
there are 4 mediational processes and Bandura came up with them.
Define the 4 MP
Attention - the extent to which we notice the behaviours.
Retention - how well the behaviour is remembered.
Motor reproduction - the ability of the observer to perform the behaviour.
Motivation - the will to perform the behaviour which is often determined by whether the behaviour was rewarded or punished.
What is identification?
- people especially children are more likely to imitate the behaviour of people with whom they identify with these are called role models.
- a person becomes a role model if they possess similar characteristics to the observer or are attractive or have a high status.
- role models may not be physically present in the environment
- this has important implications for the influence of the media on behaviour.
What was the bobo doll experiment?
research support for imitation (1961)
children watched
- an adult behaving aggressively towards a bobo doll.
an adult behaving non - aggressively towards a bobo doll.
when given their own dolls to play with, the children who had seen aggressive behavior were much more aggressive towards the doll. The results were stronger if the adult was of same sex.
This suggest that children are likely to imitate acts of violence observed in an adult role model.
Research support for vicarious reinforcement (1963)
children saw an adult who was
- rewarded
- punished
- there was no consequence
when given their own bobo doll the children who had seen aggressive behavior rewarded were more aggressive towards the doll.
modelling aggressive behavior is more likely if the behaviour is rewarded (vicarious reinforcement).
cognitive factors - strength
- recognizes the importance of cognitive factors in learning
- they highlighted 4 medial processes which are necessary when learning and performing a behavior
- classical and operant cannot offer an adequate explanation of learning on their own because humans store info abt the behavior of others and we use cognitive processes to make judgements whether it is appropriate to perform certain actions
- therefore slt recognises internal mental processes and offers a more comprehensive view on behaviour.
contrived lab studies - limitation
- the supporting evidence for slt was based on evidence gathered by lab studies
- lab studies are criticized for their contrived nature as participants may feel the urge to respond to demand characteristics.
- in relation to the bobo doll expectation the children were simply behaving in a way they thought was expected.
- the research may tell us little about how children actually learn aggression in everyday behaviour.
real world application - strength
- principles of slt have been applied to a range of real world behaviors
- modelling imitation and reinforcement can account for how children learn from others around them including the media.
- cultural norms are developed in different societies - different norms in each society.
- therefore this increases the value of slt as it accounts for real world behaviour.