Lesson 2 Flashcards
is the process of bringing
the best ideas into reality, which
triggers a creative idea, which
generates a series of innovative events.
Innovation
is the creation of new value.
Innovation
is the process that
transforms new ideas into new valueturning an idea into value.
Innovation
You cannot ___ without creativity.
Innovation
is marked by the ability to
create, bring into existence, to invent
into a new form, to produce through
imaginative skill, to make to bring into
existence something new.
Creativity
Some ___ ideas are astonishing
and brilliant, while others are just
simple, good practical ideas that no one
seems to have thought, of yet
Creative
Three components of Creativity
• Expertise
• Creative Thinking
• Motivation
encompasses everything that a person
knows and can do in the broad domain of his or her
work- knowledge and technical ability
Expertise
Relates to how people approach
problems and depends on personality and
thinking/working style.
Creative Thinking
is generally accepted as key to
creative production, and the most important
motivators are intrinsic passion and interest in the
work itself.
Motivation
is a leap in capability beyond
innovation.
invention
Some __ combine several
innovations into something new.
invention
certainly requires creativity, but it goes beyond
coming up with new ideas, combinations of
thought, or variations on a theme.
invention
__ build.
Inventors
Developing something users and customers
view as an ___ could be important to
some entrepreneurs, because when a new
product or service is viewed as unique, it can
create new markets.
invention
Types of innovation
• technological innovation
• venture model innovation
is a change made in
response to a new or modified technology.
technological innovation
is a change made in
response to a new or modified venture model, or
some component of a venture model (such as the
value chain, the approach to distribution, the choice
of mainstream customer and other such concepts
that we will look at later).
venture model innovation
The Elements of Innovation
- Challenge
- Customer focus
- Creativity
- Communication
- Collaboration
- Completion
- Contemplation
- Culture
- Leadership
- People
11.Basic values
12.Context
What we are trying to change or accomplish the “pull”
Challenge