Lesson 1 & 2 Flashcards
Intentional activities that aim to promote a particular cause or policy.
ADVOCACIES
A strategic use of information in different formats to change a policy or stop an unjust situation affecting the community or the marginalized sector
ADVOCACIES
ICT AS MEDIUM OF ADVOCACY AND DEVELOPMENTAL COMMUNICATION:
- X (Former Twitter)
- YouTube
use can post and share text messages, images, and videos
can be a platform for an advocacy campaign and development communication through putting the advocacy or communication theme and creating hashtags to facilitate promotion
X (Former Twitter)
this platform accommodates both graphic and video formats
might be just one of the largest and most efficient databases for video content
YouTube
THE SOCIAL POWER OF SOCIAL MEDIA:
- Social media reachers the world inexpensively
-It engages and brings people together
- It informs and educates the people around the world
- It awakens creativity and critically
- It creates opportunities to better the lives of people
THE GOOD:
- used to contact people regardless of their distance and time zone
THE BAD:
- enabled people to hide behind the screens and avatars and it took over their lives rather than being in control
THE UGLY:
- it has become a common cause of broken relationships, self-centeredness and egocentricity
“text” capital of the world due to the large volume of short messaging system traffic exchange in the country
Philippines
Purposes of Social Advocacy:
Inform
Inspire
Educate
Entertain
to _________ the people of what is the real situation of the society
Inform
Infuse your advocacy and learning with a sense of meaning and purpose to motivate and uplift your audience. Make their viewing worthwhile, alive, and healthy on their eyes.
Inspire
Empower your audience with the proper knowledge. Make them aware and impart learning through your advocacy.
Educate
Ignite wonder, awe, and entertainment through learning.
Entertain
not always being serious, but it becomes more adequate if the person is enjoying while doing it
Learning
ICT PROJECT PROCESS:
Planning
Development
Release and Promotion
Maintenance
Planning:
-Conceptualizing your project
-Researching on available data about your topic
-Setting deadlines and meetings
-Assigning people to various task
-Finding a web or blog host
-Creating a site map for your website.
-Listing down all applications that you need including web apps
-Funding (if applicable)
It involves the actual creation of the website(s) / page, this involves the production of images, infographics and etc.
Development
It involves that actual release of the website/ page for public view and promotion.
Release and Promotion
typically starts before the actual release
Promotion
It involves responding to feedback of your websites / page visitors and continuing to improve the website/page
Maintenance
It is a document used to convinced a panel of potential funders to help a product, program, or service become a reality
CONCEPT PAPER
FIVE ELEMENTS OF CONCEPT PAPER:
Introduction
Purpose
Description
Support
Contact Information
This includes your mission and vision
Introduction
This includes the reason why the project/ campaign is worth your sponsor’s time, effort and money
Purpose
This includes all the necessary information about the project. It involves the website/s or page you are going to produce and purpose of each and how they work in unison
Description
This contains the budget needed for the project, though some concept papers do not specify any amount requested from the sponsor.
Support
This includes information on how the group can be contacted
Contact Information
SMART ACRONYM:
Specific
Measurable
Attainable
Realistic
Time-Bounded
