Lego Movie Assessment Flashcards
Who is the regulator responsible for classifying films in the UK?
BBFC (British Board of Film Classification)
Who are the regulators responsible for classifying games in the UK?
VSC (Video standards council) and PEGI
Who is the regulator responsible for regulating advertising in the UK?
The Advertising Standards Agency (ASA)
What is the name of the company who produced the Lego Movie videogame?
Warner Bros.
What is a conglomerate?
a large business organisation that owns a number of different companies.
What is meant by promotion?
The way in which a media product is marketed and ‘sold’ to an audience
What is a tentpole film?
A major motion picture which is expected to generate major income for a studio, which can be redistributed and used to support and fund other releases.
What is a franchise?
A group of media texts that all belong to the same fictional universe.
Why would a film company release a videogame linked to a film?
It is an example of synergy. The products can cross-promote each other (i.e. if you buy/consume one it may encourage you to buy/consume the other)
Why are films regulated?
To help audiences make informed decisions.
To protect audiences from harmful content (violence in films is a major concern as it may affect the viewer or encourage imitation)
What rating did The Lego Movie receive? Why?
U – it is deemed suitable for all audiences. Lego wanted to protect its brand values and appeal to all audiences. It contains ‘mild fantasy violence’.
What is vertical integration?
Parent company or a conglomerate buys out a smaller company that does something such as distribution
What is a cross platform release?
Where a media text is released on various platforms simultaneously.
What is stincs?
Setting Themes Iconography Narrative Characters Style
What are conventions?
Things that we see or hear that helps us to identify genre.
