Lecture/Lab #1 Flashcards

1
Q

5 Stages of Media?

A
  1. Symbolic thinking
  2. Speech
  3. Writing
  4. Print
  5. Electronic
  6. Digital Interactive
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2
Q

the vessel that carries meaningful info

A

Media!

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3
Q

answers the question “how does it work?”

A

theory

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4
Q

answers the question “how does media work

A

Media theory!

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5
Q

Rhetorical, - comms as a discourse
Semiotic, - exchange of signs, meaning/making
Phenomenological, comms as an experience
Cybernetic, - comms as a flow of info
Psychological, - how comms impacts people
Socio-Cultural, - comms challenging social order
Critical - set of assumptions, up for interpretation

A

7 models of Communication!

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6
Q

all communication is ___________

A

MEDIATED

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7
Q

contemporary media is a ______

A

SPECTACLE

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8
Q

1 to many communcation act

A

Mass communication

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9
Q

1 on 1 personal communication and talking

A

Intrapersonal communication!

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10
Q

how information is organized to faciltate a group response or behaviour
ex: social workspaces like d2L

A

Organizational Communication !

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11
Q

how exchanges of information crosses different cultural subgroups
ex: tiktok, youtube

A

Intercultural communication

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12
Q
  • b 2 b
  • b 2 consumer
  • peer 2 peer
A

Social relations

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13
Q

its snowing in my neighbourhood so that must mean global warming doesn’t exist

A

how we curate assumptions

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14
Q

what do media theorists mainly attempt to understand (big 3)

A

what kind of role does media play in:
- culture
- our daily lives
- society

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15
Q

mainly disclosure

A

rhetorical analysis

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16
Q

the meaning of a text

A

semiotic analysis

17
Q

ones experience

A

phenomenological

18
Q

flow of data and info

A

cybernetic analysis

19
Q

impact on an individuals brain

A

socio/psychological analysis

20
Q

reinforcing and replicating as well as challenging social orders

A

socio/cultural analysis

21
Q

political ideas, assumptions open to challange and negotiation

A

critical analysis