Lecture 6 - Data analytics in accounting Flashcards
(!) Describe big data & the four V’s
General:
- Too large & complex dataset for existing system & traditional capabilities to capture, manage & analyze
- Raw data = Big data
- Push capability limit of IS
Four V´s:
Volume:
- Data amount
- Amount of involved data
Velocity:
- Data speed
- Speed of data generation or analysis
- Quick speed & real time data
- Eg. Streaming
Variety:
- Data structure
- Data form
- Structured data: Organized & fit in tables & databases. Eg. BS or P/L
- Unstructured data: Eg. Instagram
- Semistructured
Veracity:
- Data quality
- Cleanliness: Error or integrity issue
- Reliability: Fact > fiction
- Representational: Faithful data
- Eg. Cash in bank vs. estimate
(!) What is meant by data analytics & what are the benefits, costs & impact on accounting
General:
- Science of examining raw data
- Incl. tech, systems, practices, methods, databases & apps
- New poss. to analyze & assess data due to availability
- Increase in being critical
- Storage: Lower cost if in cloud
Benefits:
- Remove noise
- Organize data for DM
- Raw data –> info value
- Identify patterns for predictions
- Help sound & timely DM
- Discover risk & opportunities
- Investigate anormalies
- Forecast future behavior
- Produce value externally
- Produce value internally: Processes, productivity, utilization & growth
- Improve productivity, utilization & growth
Costs:
- Time consuming: Extract transform & load / ETL
- Sometimes req. impossible processing power
Impact on accounting:
- Discover risk & opportunities
- More time to present findings & DM
- Expand capabilities: Test fraud & automate compliance-monitoring
- Higher quality & consistency
- Quick & accurate forecasting
(!) Describe the terms extract, transform & load / ETL and its costs
Extract:
- Scrub data from unfamiliar data & noise so analyzable & useful
Transform:
- Reformat, clean & consolidate from multiple sources
- Time consuming: 50-90% of time
Load:
- Salary to data analytics scientist for scrubbing data
- Cost of tech to prepare & analyze data
- Cost to produce data
(!) Describe the data life cycle
.
Describe the different datatypes
Give some examples on use of data analysis in research
Management:
- HR-challenges
- Customer behavior & marketing
- Product dev. & innovation
- Global Value chain & future resilience
- Sustainability, governance & public policy issues
___________
Auditing:
General:
- Slow on adopting big data tech
- Extend of use in practice unknown
Financial distress modelling:
- Data mining to detect & forecast financial failure of firms
- Important for going concern evaluations
Financial fraud modelling:
- Assess risk of fraud
Stock market prediction & quantitative modelling:
- Predictive analysis & invest. advice to managers & investors
(!) Describe integration of data analytics in ERP systems for MA
.
(!) Describe the AMPS model
General:
- Circular
- About data analytics process
- Make DM’er more knowledgeable
__________
A - Ask the question:
- Must be narrow
___________
M - Master the data:
General:
- ETL: Extract, transform, load
- Ref. ADS
Data Accessibility:
- Data needed
- Data access
- Cost to acquire & process data
- Cost vs. benefit
Data Reliability:
- Clean & reliable data?
- Missing values?
- Need cleaning bf. use?
- Age of data: Usable?
Data Integrity:
- Accurate, valid & consistent data
- Reliability vs. relevant data
Data type:
- Privacy concern: Risk & allowed use?
- Structured, unstructured or semi structured: Impact on use.
- Internal/external?
- Readable?
- Numerical or categorial?
____________
P - Perform the analysis:
General:
- Req. appropriate data analytic technique
Descriptive analysis:
- What happened?
- Characterize, summarize & organize past performance
- Try understand
- Eg. Did we make profit last year?
Diagnostic analysis:
- Why did it happen?
- Investigate underlying cause
- Eg. Why ad expense increase yet sales fell
Predictive analysis:
- Will it happen in future?
- Foresight: Past pattern
- Eg. Which risk of firm bankrupt
Prescriptive analysis:
- What to do based on expectations
- Identify best poss. options within constraint & changing conditions
- Eg. Sales level to break-even
____________
S - Share the story:
- Interpretation
- Share results
- Data visualization
(!) Describe the audit data standard / ADS
General:
- Standard for data files & fields
- Provider & user w. same standard
- Reduce clean & format data costs
- Support external auditing
- Ensure complete & valid population
Benefits:
- Less time & effort to access data
- Work well w. standard audit & risk analytic tests
- Allow software vendors (ACL) to prod. data extraction programs for given enterprise system: Detect & prevent fraud & manage risk
- Facilitate test of N > Sample
- Work well w. XBRL GL Standards
(!) Describe the Altman´s Z score
General:
- Predict bankrupcy: Likelihood
- Credit-strength test
- Five financial ratios calc. as basis
- From data in annual report
- 1,8 = Head for bankruptcy
- 3 = Solid financial position
Ratios:
- Working capital / Total assets
- Retained earnings & Total assets
- EBIT / Total assets
- MV of equity / Total liabilities
- Sales / Total assets
(!) Describe data visualization & the process
General:
- Ref: Share the story
- Present info graphically
- Data –> info
- Present info for DM´er
__________
Process:
Understand data:
- Ref. ETL
Select data visualization tool:
- Excel
- Tableau
- Power-BI
Develop & present visualization:
- Design critical for effective info presentation
- Focus attention
- Avoid info overload: Less than processing power
(!) Describe considerations on data visualization
General:
- Consider axes
- Remember user
- Choose right chart type
- Use color & size for focus
- Provide key insights
- Consider delivery: Web or in person?
(!) Describe the elements of performing & sharing data analysis
Get data:
- Clean data
Set relationships among tables:
- Data > Relation
- Foreign & primary key
- Use structure to develop insights
Select visualization attributes:
- Attributes supporting story
- Sometimes need calc.
Select & modify visualization:
- Right chart type
- Relevant filters
Describe examples in the era of digital transformation
- Blockchain technology
- Artificial Intelligence / AI
- Algorithms
- Big Data Robotics
- Cloud Computing
- Internet of Things
- Cybercrime
- Fraud
(!) Describe blockchain
General:
- Shared ledger
- Data structure of transactions in blocks & chains
- Eliminate need for intermediaries in trustless, online, peer-to-peer digital currency transactions
- Eliminate middlemen in peer-to-peer transaction: Bitcoin
- Nodes = Computers
- Before smart contracts: No regulation, open network & anonymous transactions
- A secure form of AIS
Situations for use:
- Lack trust: Since agreement
- Errors or fraud by middleman
- If manual verification
- Supply chain: Transport
- Loyalty program: Customer files
- Auto industry: Process until delivery
Benefits:
- Faster
- Cut cost & ressources
Consequences:
- Complex