Lecture 4

Question 1

What is visual hierarchy?

Answer 1

Arranagment of data from most important to least important often using the F framework

Question 2

What is it’s purpose?

Answer 2

It influences the way the human eye perceives information

Question 3

Describe duel rules

Answer 3

1. Should be able to write out answers to your questions using a visualization
2. eliminate legends or unnecessary textual elements from your graphs by manipulating alternate visuals

Question 4

Describe the shatter 4c’s of vis.

Answer 4

1. clarity-Who the target audience is? What’s the message?
2. clean-formatting, titles, axises should be appropriate
3. concise-no unnecessary textual info is included. Brief information but understandable
4. captivating- should be attractive to the viewer. Capture attention, interesting analytics and interesting story.

Question 5

Chart junk

Answer 5

Unnecessary information that you don’t need (visuals that don’t need to be there)