Lecture 1 Flashcards

1
Q

Entrepreneur

A

> Is one who organizes, manages, and assumes the risk of a business firm or venture.
Refers to founders, franchisees, second-generation members of family-owned firms, and owner-managers who buy out the founders of existing firms.
Many entrepreneurs are innovators, individuals who are often better at identifying improved ways of doing things.
Compared to the general population, entrepreneurs are noted for their willingness to take moderate risks, strong self-confidence, and a passion for business.
Some estimate that entrepreneurs are four times more likely to be millionaires than are those who work for others.

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2
Q

Founders / Pure Entrepreneurs

A

Are typically among the biggest risk takers and often the most creative.

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3
Q

Second-Generation operators of family-owned businesses.

A

Are generally those carrying on the family tradition.

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4
Q

Franchisees

A

Are restricted in freedom but have invested money and time.

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5
Q

Owner-managers who have bought out founders.

A

Are new to the business, but not too far removed from the essence of its founding.

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6
Q

Entrepreneurial Refugees

A

Persons who leave their homeland and go into business for themselves in a new country.

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7
Q

Second-stage Entrepreneurs

A

Are entrepreneurs who take over the operations of a successful ongoing business from its founder.

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8
Q

Excludes

A

Salaried managers of larger corporations (even those who lean toward innovation).

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9
Q

Three primary rewards of entrepreneurship.

A

Are thought to be profit, independence, and personal fulfillment.

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10
Q

Business

A

Is an organization that combines the inputs of raw materials, capital, labor, and management skills to produce useful outputs of goods and services to earn a profit.

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11
Q

Small Business

A

> Despite numerous efforts to define “small business” there is no generally accepted definition.
The role of the small business in the United States is critical to the health of the country.
The entrepreneurial career contributes to personal rewards and societal welfare.

The following are generally accepted guidelines:
• Financing is supplied by one individual or only a few individuals.
• Other than marketing, operations are geographically localized.
• The business is defined as small when compared to biggest competitors.
• Fewer than 100 employees.

> There is no specific number of employees or dollar sales volume that defines a small business.
A small business is a business which is independently owned and operated and is not dominant in its field of operation.
It is usually actively managed by its owner(s), highly personalized, and local in the scope of its operations.
It is dependent on internal sources of capital to finance its growth.
The local community funeral home would be considered a small business.
Funeral Home/Cemetery companies such as Service Corporation International, Alderwoods, Stewart, and
Keystone are not small businesses.
Trends in small business are dependent on the economy and the needs of the local community. In times of economic expansion (growth of the economy) there is an increase in small businesses when money seems to be abundant. In economic slowdowns when money is tight small businesses may go out of business or consolidate with other small businesses as they find it harder to financially survive.
Small businesses take on many types of business activities. Some are manufacturing businesses, some are merchandising businesses, and some are service businesses.
Small businesses rely on each other for survival, the restaurant relies on the butcher for their meat and the baker for their bread. In a capitalist economy free trade exists. Small businesses aid in stimulating economic competition whereby the demand for consumers goods and services equals the supply at a competitive price. The price of such goods and services is determined by how much the market can bare.

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12
Q

Manufacturing Business

A

Is a business that makes finished goods from raw materials by hand or machinery.
> a local community dress manufacturer that employs its own seamstresses may be considered a small manufacturing business.

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13
Q

Merchandising Business

A

Is a business that purchases finished goods for resale.

> a “99 cent store” would be an example of a merchandising business.

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14
Q

Service Business

A

Is a business that provides a service as opposed to a product such as a car wash or dry cleaner.
> A funeral home would be considered a service business as well as a merchandising business because it also sells goods and merchandise such as urns, caskets, and memorial cards.

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15
Q

Business Survival

A

The owner/entrepreneur of any small business must manage his or her business effectively. Survival of any business is determined by proper financial, managerial, operational planning, organization, motivation, direction, and control.

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16
Q

Planning

A

Is that function of determining in advance what needs must be accomplished to achieve a particular goal.

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17
Q

Organizing

A

Is to arrange or constitute in interdependent parts, each having a specific function or relation with respect to the whole; the arrangement and distribution of work among members of an organization.

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18
Q

Motivating

A

Is the function of providing incentives to supply the proper quantities of demanded products or services.

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19
Q

Directing (actuating)

A

Is regulating the activities of an organization; to guide and/or supervise the activities of an organization.

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20
Q

Controlling (evaluating)

A

Is a management function which compares organizational and individual performance with predetermined standards or expected results.

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21
Q

Business Plan

A

Every new business venture needs a written description of a new idea that projects marketing, operational, and financial aspects of a proposed business.

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22
Q

The Payoff

A

Profit, independence, freedom, and personal satisfaction.

Entrepreneurs cannot avoid:
•	Customer demands.
•	Government taxes and regulations.
•	Need for long hours, and hard work.
•	Employee expectations.

Escape a Bad Situation (Freedom)
Small firms compete against their larger rivals by focusing on customers’ needs, providing high-quality goods & services, operating with greater integrity, using innovative methods, or findings low-cost solutions. Due to their flexibility (e.g., fewer levels of bureaucracy & adaptable corporate policies), small firms have an advantage when it comes to offering superior customer service.

Business opportunities exist for any size firm, so long as they can provide products or services that customer’s desire. In service businesses, quality performance is closely linked to customer service.

Enjoy a Satisfying Life (Personal Satisfaction)
Pride of ownership, self-esteem, and a sense of achievement accompanies entrepreneurial success.

Contribution to the Community (Personal Satisfaction)
The entrepreneur has a chance to help the community in some way.

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23
Q

Make Money (Profit)

A

Profit is a strong motivator, but it is a mistake to assume that it is the only motivator. Most entrepreneurs are satisfied with what they consider to be a “reasonable profit.”

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24
Q

Be Your Own Boss (Independence)

A

Thirty-eight percent of small business owners left the “corporate world” so they could “call their own shots.”

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25
Q

Entrepreneurs can avoid:

A
  • Inflexible schedules: no more time clock and 8-to-5 routine.
  • Supervisory evaluation: no subjective performance review.
  • Locked-in strategy: can change direction if you have a better idea.
  • Established policies: can make your own policies, set vacations, etc.
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26
Q

Entrepreneurs cannot avoid:

A
  • Customer demands.
  • Government taxes and regulations.
  • Need for long hours, and hard work.
  • Employee expectations.
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27
Q

Escape a Bad Situation (Freedom)

A

Small firms compete against their larger rivals by focusing on customers’ needs, providing high-quality goods & services, operating with greater integrity, using innovative methods, or findings low-cost solutions. Due to their flexibility (e.g., fewer levels of bureaucracy & adaptable corporate policies), small firms have an advantage when it comes to offering superior customer service.

Business opportunities exist for any size firm, so long as they can provide products or services that customer’s desire. In service businesses, quality performance is closely linked to customer service.

28
Q

Enjoy a Satisfying Life (Personal Satisfaction)

A

Pride of ownership, self-esteem, and a sense of achievement accompanies entrepreneurial success.

29
Q

Contribution to the Community (Personal Satisfaction)

A

The entrepreneur has a chance to help the community in some way.

30
Q

The Many Varieties

A

There are many types of entrepreneurs. In the funeral services industry they generally fall in the following categories:

> Founders vs Owners
High-Potential vs Small & Micro-Business
Artisan vs Opportunistic

31
Q

Founders vs Owners

A

> Founders start firms based on inventions, specialized skills, and new marketing approaches.
Administrative Entrepreneurs oversee successful, ongoing operations.
The differences between founders and administrative are sometimes hazy.
Franchisees are less independent than administrative entrepreneurs.

32
Q

High-Potential vs Small & Micro-Business

A

> High-Potential Ventures (sometimes called gazelles) are fast growing enterprises or those that create significant opportunities.
Attractive Small Firms offer substantial financial rewards.
Micro-businesses have very limited profit potential.

33
Q

Artisan vs Opportunistic

A
Artisan Entrepreneurs are:
Technical
Paternalistic
Slow to delegate
Have few capital sources
Utilize traditional marketing and personal sales
Planning examples:
Car repair shop
Beauty shop
Guitar shop
Opportunistic Entrepreneurs are:
Non-technical
Avoid paternalism
Delegate
Employ variety of marketing strategies and sales efforts
Have multiple sources of capital
Plan for future growth
34
Q

Entrepreneurial Teams

A

> Consists of two or more persons who have an interest, both financial and otherwise, in and a commitment to the venture’s future and success.
Work that is interdependent in the pursuit of common goals and venture success.
Individuals are accountable to the entrepreneurial team and for the venture.
Members are at the executive level with executive responsibility at an early phase of the venture, including founding and pre-start up. It is not necessary to be in the pre-start up or founding phases of the venture to be part of the entrepreneurial team. It is possible for a person to be considered part of the entrepreneurial team if the person is brought into the venture in the early phases to help establish the venture.
Structure seen as a social entity by the members and others.
Partners in a joint venture are an example of an entrepreneurial team.

35
Q

Female Entrepreneurs

A

Tremendous growth of female-owned businesses

Still a struggle obtaining loans

36
Q

Competitive Advantages

A

> Small firms are an important part of the U.S. economy.
Almost all new jobs in the country have been generated by small businesses.
Note: 50% of all innovations and 94% of all radical innovations since World War II have come from small firms.

Small firms offer the following:
Customer Focus, Quality Performance, Integrity & Responsibility, Innovation, and Special Niche.

37
Q

Customer Focus

A

Small firms can achieve greater customer satisfaction and loyalty by their flexibility.

38
Q

Quality Performance

A

Small firms can outperform large operations by closely managing operations.

39
Q

Integrity & Responsibility

A

Small firms can foster a reputation for honesty and reliability in their dealings and thereby win business.

40
Q

Innovation

A

Many entrepreneurs are innovators, and this mindset is thus more likely to surface in the operation of the small firm.

41
Q

Special Niche

A

Small firms may be able to better meet the needs in a specific niche (segment) of the market such as small markets of specialized products.

42
Q

Getting Started #1

Age & Entrepreneurial Opportunity

A

The “ideal” time for a person to start an entrepreneurial endeavor is in their mid-twenties or mid-thirties. The two ends of this period are determined by experience, family obligations, and little concern for retirement programs. Of course, there are exceptions.

43
Q

Getting Started #2

Characteristics of Successful Entrepreneurs

A

While individual entrepreneurs differ greatly from one another, the following are a few general characteristics found in the successful entrepreneur:

> Passion for the business: this can be seen as a willingness to interrupt one’s education to devote his or her full energies to a computer company.
Self Confidence: willingness to assume a moderate level of risk. This can be accepting risk over which they have some control.

44
Q

Getting Started #3

Taking the Plunge

A

Precipitating events can serve as catalysts that hasten the move to entrepreneurship such as losing one’s job. Being prepared and ready to enter a planned business indicate a readiness for entrepreneurship.

45
Q

The U.S. Small Business Administration

A

The United States Small Business Administration is a governmental agency that provides resources and assistance to small business owners starting, financing, or managing a small business. It also provides business opportunities and disaster recovery programs.

46
Q

U.S. Small Business Administration Mission

A

Maintain and strengthen the nation’s economy by aiding, counseling, assisting and protecting the interests of small businesses and by helping families and businesses recover from national disasters.

47
Q

Success & Failure #1

Evaluating Accomplishments

A

A legacy consists of those things passed on or left behind. Entrepreneurial legacy includes both tangible items and intangible qualities.

> Tangible items can be buildings and other assets.
Intangibles are qualities such as reputation and character.

48
Q

Skimming

A

The failure to declare income in order to avoid paying taxes on it.

49
Q

Success & Failure #2

Crafting a Worthy Legacy

A

A worthy legacy is the nature of the endeavor itself as is the genuine concern for the well-being of others. How you go about creating a legacy is more important than actually accomplishing it.

50
Q

Success & Failure #3

Beginning with the End in Mind

A

An entrepreneur builds a business, a life, and a legacy day by day. It must be constructed during the life of the business itself.

51
Q

Integrity

A

Is what one believes to be right and proper.

> Values such as honesty, reliability, and fairness are all hallmarks of integrity.

52
Q

Ethical

A

Doing the right thing is doing what is ethical. Ethical issues involve questions of right and wrong.

53
Q

Building a Framework of Integrity

A

Needs of Others, Social Responsibility, Laws & Integrity, Protect Investments, Trust, Advertising, and Respecting Employees.

54
Q

Needs of Others

A

Consider the needs of others over self-interests. Unethical behavior engaged in either the short run or the long run eventually destroys a business and career. Stakeholders such as owners, customers, employees, government, and the community must be considered when making ethical decisions. The personal integrity of the owner carries over into the nature and operation of the business.

55
Q

Social Responsibility

A

Opinions vary regarding the social responsibility of businesses. Multiple business owners may complicate the decision-making process. Small business owners are more focused on profits than CEOs in large companies. Small business owners must spend their own money rather than corporate funds. Small businesses must balance social obligations with the need to earn profits. Social responsibility is consistent with a long-term business perspective and creating goodwill. Goodwill within a community has value to a small business.

While it is true that entrepreneurs tend to be less socially sensitive than CEOs of large corporations, most entrepreneurs still accept some degree of social responsibility. Socially responsible activities may be consistent with a firm’s long-term profit objective. The goodwill gained from benefiting the community may be worth more than it costs.

56
Q

Laws & Integrity

A

Small businesses must comply with laws to maintain integrity.

57
Q

Protect Investments

A

Entrepreneurs must protect others’ investments in the business both tangible financial investments as well as intangible investments of time and reputations.

58
Q

Trust

A

Trust customers with respect and build strong relationships.

59
Q

Advertising

A

Consider advertising and direct selling when addressing ethical issues.

> Recently cold calling has come under much scrutiny and has been heavily restricted by federal and state laws. Ask yourself if it is unethical to call and intrude in an individual’s life to sell a service or product?
Bait advertising is considered unethical because the business lures customers with an attractive price only to try to convince them to purchase more expensive products or services.

60
Q

Respecting Employees

A

The level of integrity in a firm is reflected in how much respect it gives its employees. Management decisions affect employees’ private and family lives. Treating employees with respect is good business as well as the right thing to do.

61
Q

Vulnerability of Small Companies

A

*Many small firms are vulnerable to temptation because of marginality. The temptation to cut corners increases when profits are small or nonexistent. Bribery may be rationalized as an effort to create a level playing field. Entrepreneurs may be less moral on some issues but more moral on others.

62
Q

The Integrity Edge

A

Integrity in an expanding and electronic economy offer unique characteristics.

63
Q

Integrity & the Internet

A

> Use of personal information; what should be private and what should be public information?
Respecting intellectual property rights.
Is it correct to monitor employees’ electronic mail?

64
Q

International Issues of Integrity

A

> Some countries face higher levels of unethical behavior than others.
Determining what constitutes ethical behavior is more difficult across different cultures.
Ethical relativism is troublesome; each society has its own definitions of what is ethical and to what degree.
Ethical Imperialism: should we impose U.S. standards on other societies?

65
Q

It Needs a Supportive Organizational Culture

A

As the influence of the entrepreneur is reduced, a code of ethics is necessary for the growing firm. Many firms and organizations have established a written code of ethics. A code should include both principles and examples to be followed.

66
Q

Better Business Bureaus

A

The purpose of the Better Business Bureaus is to promote ethical conduct of businesses in a community. Their functions are to give guidelines and information about a company to consumers before they do business with the company, and to resolve questions and disputes over purchases after the fact.

67
Q

Environmentalism

A

Is an effort to preserve and redeem the natural environment. Firms can negatively impact the environment such as dumping pollutants in rivers and byways. The funeral industry is not a stranger to environmentalism. Practices having an impact on the environment can be found in the backflow of water systems preventing the contamination of fresh water with wastewater, separate waste disposers for trash and medical waste, and current issues with embalming discharge into the sewers and septic systems.

It is difficult for small firms to pass on the increased costs associated with environmentalism, but environmentalism also creates opportunity for some small businesses. It has led to entrepreneurial businesses such as recycling plants, water filtration systems, and waste treatment facilities. A valid mantra can be found in “Doing well by doing good”.