Language Features Flashcards
Purpose: To provide the central argument or stance.
Clear thesis statement
Example: “I believe that climate change is the most urgent issue
facing our planet today.
“
Clear thesis statement
To support the argument with facts, statistics, examples,
and expert opinions.
Reasoning and Evidence
Example: “According to the National Oceanic and Atmospheric
Administration, global temperatures have risen by 1.2°C since the late
19th century.
Reasoning and evidence
Purpose: To appeal to the audience’s rational thinking through logic,
reason, and facts.
Logical appeals (logos)
Example: “If we continue at this rate, the Earth’s average
temperature will increase by another 2°C by 2050.
“
Logical appeals (logos)
Purpose: To invoke emotions that can influence the audience’s
perspective or attitude.
Emotional appeals (pathos)
Example: “Imagine a world where rising sea levels have submerged
entire cities, displacing millions of people.
emotional appeals (pathos)
Purpose: To establish the speaker’s credibility,
trustworthiness, and authority on the subject.
Ethical appeals (ethos)
Example: “As a scientist with over 20 years of research in
environmental studies, I can assure you that this issue requires
immediate action.
“
ethical appeals (ethos)
Purpose: To engage the audience by prompting them to think
critically or reflect on the argument.
rhetorical questions
Example: “How many more natural disasters do we need to
witness before we take meaningful action?”
rhetorical questions
Purpose: To reinforce key points and make the argument more
memorable.
repetition
Example: “We must act now, before it’s too late. We must act now
for the future of our planet. We must act now for our children and
our grandchildren.
“
repetition
Purpose: To convey conviction and influence the audience’s
attitude.
strong persuasive language