Language Features Flashcards
1
Q
Graphology
A
The visual appearance of language, e.g. layout, font, colour (anything that effects how text is seen/conveyed)
2
Q
Dysphemism
A
A derogatory means of phrasing something
3
Q
euphemism
A
A polite means of phrasing something
4
Q
Grapho-semantics
A
The meaning behind an image
5
Q
Figurative language
A
The usage of non-literal word meanings to convey an idea (baby language features)
6
Q
Logos
A
Appeal to the audience through logic and reasoning/statistics (prominent in academic writing)
7
Q
Ethos
A
Appeal to the audience through CREDIBILITY and ethics (structure can allow to be comprehensive and easy to follow)
8
Q
Pathos
A
Appeal ot the audience through emotions and feelings
9
Q
Synthetic Personalisation
A
Addressing to the masses as if it were one person (a form of ethos)
10
Q
A
