La publicité Flashcards

0
Q

Répandre

A

To spread, to broadcast

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1
Q

Tandis que

A

Whereas

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2
Q

Parmi

A

Amongst

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3
Q

Tenir au courant

A

To keep informed

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4
Q

Le SIDA

A

AIDS

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5
Q

Où en serait-on?

A

Where would we be?

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6
Q

L’attentat terroriste

A

Terrorist attack

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7
Q

D’ailleurs

A

Moreover/besides

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8
Q

Le grande entreprise

A

Big company

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9
Q

La grande marque

A

Major brand

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10
Q

Mensonger

A

Lying

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11
Q

Reconnaître

A

To acknowledge, to recognise

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12
Q

Solliciter

A

To tempt

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13
Q

La publicitaire

A

Advertiser

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14
Q

Pousser quelqu’en à + infinitive

A

To push someone into doing something

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15
Q

La cible

A

Target

16
Q

Facile à dire

A

Easy to say

17
Q

Risquer de + infinitive

A

To have a chance of…

18
Q

Réussir

A

To succeed

19
Q

La concurrence

A

Competition

20
Q

Suffire: il ne suffit pas de + infinitive

A

To be enough: it’s not enough to…

21
Q

La marque

A

Brand

22
Q

Mettre en avant

A

To put forward, to emphasise

23
Q

Faire appel (aux sentiments)

A

To appeal (to the emotions)

24
Q

Le désir inconscient

A

Unconscious desire

25
Q

Le fantasme

A

Fantasy

26
Q

Le puissance

A

Power

27
Q

Provoquer

A

To cause

28
Q

Viser

A

To target

29
Q

La couleur vive

A

Bright/vivid colour

30
Q

La persuasion

A

Belief/conviction