L8: Imaging and Design for Social Impact

Question 1

It is a process in which we use typography, images, colors, icons, and other illustration to communicate visually.

Answer 1

Graphic Design

Question 2

The term was first coined in 1992 as he
called himself a “graphic designer”.

Answer 2

William Addison Dwiggins

Question 3

When was “graphic designer” first used?

Answer 3

1992

Question 4

What are the basic elements of graphic design?

Answer 4

Line, shape, form, and texture

Question 5

A kind of shape which connects two or more points. It is considered as one of the essential elements of graphic design.

Answer 5

Line

Question 6

Lines can be:

Answer 6

Thick, thin, curved, or jagged

Question 7

It is a two-dimensional external boundary of an object.

Answer 7

Shape

Question 8

Any object outline that height and width can be considered as a:

Answer 8

Shape

Question 9

2 major categories of shapes in design:

Answer 9

Geometric shapes and Freeform shapes

Question 10

A three-dimensional shape.

Answer 10

Form

Question 11

What attributes create a form?

Answer 11

Shadows, perspective, depth, and texture (sometimes)

Question 12

It refers to the physical quality of the surface of an object in an artwork or design.

Answer 12

Texture

Question 13

It also refers to how an object looks or feels.

Answer 13

Texture

Question 14

Texture can be

Answer 14

3D (real texture) or 2D (visual texture)

Question 15

It is the creation of visual equilibrium by relating elements such as line, shape, color, space, or form in terms of their visual weight

Answer 15

Visual Balance

Question 16

The two kinds of visual balance are:

Answer 16

Symmetrical Balance and Asymmetrical Balance

Question 17

It is when both two sides of a piece are equal, each half is identical or visually similar to the other half

Answer 17

Symmetrical Balance

Question 18

Both sides of your composition do not contain the same elements but contain almost the same visual weight.

Answer 18

Asymmetrical Balance

Question 19

It is simply what people think about you, your company, your product, or your service

Answer 19

Branding

Question 20

It is the visual representation of a brand. It can be in the form of image, choice of color, typography, and many more.

Answer 20

Identity or visual identity

Question 21

These are the building blocks of design.

Answer 21

Layout and composition

Question 22

These focus on the arrangement of
your objects or elements in your design.

Answer 22

Layout and composition

Question 23

Give the 5 basic principles of layout and composition:

Answer 23

Proximity, white space, alignment, contrast, and repetition

Question 24

It is the process of placing related elements together. Elements that are not related to that group should be separated to show that these elements are not related to that group.

Answer 24

Proximity

Question 25

It is not literally the white spaces that you found on the design but rather the negative space between lines, paragraphs, and elements on the design.

Answer 25

White Space

Question 26

Large spaces between contents and elements.

Answer 26

Macro White Space

Question 27

Mini spaces between paragraphs, lines, menu items, or other elements in a design composition.

Answer 27

Micro White Space

Question 28

It helps designers to organize different elements in their composition. Effective use of this gives your composition a definitive structure and a creative balance

Answer 28

Alignment

Question 29

Alignment may be:

Answer 29

Left, centered, right, or justified

Question 30

It means one element is opposite to the other element. This applies to colors, typeface, and size of elements.

Answer 30

Contrast

Question 31

It helps you to catch the viewer’s eye, create a direction, or giving emphasis to something

Answer 31

Contrast

Question 32

It means to use the same typefaces, color palettes, or other elements to achieve consistency in your composition.

Answer 32

Repetition

Question 33

This creates unity in your composition or makes your projects connected to each other.

Answer 33

Repetition

Question 34

It is the art of arranging texts that makes it readable and appealing to the viewer.

Answer 34

Typography

Question 35

Typography involves:

Answer 35

font style, typeface, and text structure

Question 36

It refers to the variation of weights of a typeface

Answer 36

Font

Question 37

It refers to the text style

Answer 37

typeface

Question 38

It also refers to the format or storage mechanism of a text like .otf and .ttf.

Answer 38

Font

Question 39

These are very essential to your compositions.

Answer 39

Colors

Question 40

Refers to pure, vibrant colors

Answer 40

Hue

Question 41

Refers to the intensity of the color. It ranges from black and white (or grayscale) to vibrant color.

Answer 41

Saturation

Question 42

Refers to the lightness or darkness of a color.

Answer 42

Value

Question 43

A circular diagram of colors is called:

Answer 43

Color wheel

Question 44

What are the 7 color schemes?

Answer 44

1. Monochromatic color schemes, 2. Achromatic color schemes 3. Analogous color schemes 4. Complementary color schemes 5. Split-complementary color schemes 6. Triadic color schemes 7. Tetradic color schemes

Question 45

This color scheme only focuses on one color, and often using variations by incorporating saturations or values.

Answer 45

Monochromatic color scheme

Question 46

This color scheme only revolves on using desaturated colors like black, gray, and white.

Answer 46

Achromatic color scheme

Question 47

It selects a group of three colors that are adjacent to the color wheel.

Answer 47

Analogous color scheme

Question 48

These colors are directly opposite to each other in the color wheel. Usually, a combination of primary and secondary colors.

Answer 48

Complementary Color Scheme

Question 49

It uses the colors on both sides of the opposite color.

Answer 49

Split-complementary color scheme

Question 50

This color scheme uses colors that form an equilateral triangle. It may be a combination of primary, secondary, or tertiary colors.

Answer 50

Triadic Color Scheme

Question 51

This color scheme uses two pairs of complementary colors.

Answer 51

Tetradic Color Scheme

Question 52

Another term for Tetradic Color Scheme.

Answer 52

Double complementary

Question 53

This includes photographs, graphics, and other illustrations.

Answer 53

Image

Question 54

Having these in your composition makes it appealing to the eyes of your viewer.

Answer 54

Images

Question 55

There are different file types of images, and they are grouped into two categories:

Answer 55

Vector and Raster

Question 56

A type of image that does not lose its quality when zoomed in. Your image will not be pixelated when enlarged

Answer 56

Vector

Question 57

These images become pixelated when enlarged

Answer 57

Raster

Question 58

Vector Image File Extensions:

Answer 58

Encapsulated Postscript (EPS) and Adobe Illustrator Document (AI)

Question 59

They're made up of lines and curves rather than pixels making them ideal for logos, illustrations and other types of graphics that need to be resized without losing quality,

Answer 59

Encapsulated Postscript (EPS)

Question 60

The most preferable and commonly used image file type by designers. Good in creating vector image.

Answer 60

Adobe Illustrator Document (AI)

Question 61

Different raster image file extensions:

Answer 61

1. Joint Photographic Experts Group (JPG or JPEG) 2. Portable Network Graphics (PNG) 3. Graphics Interchange Format (GIF)

Question 62

This file type is the most commonly used image file type. These images are known for their “lossy” compression. Meaning, the image quality decreases when being enlarged

Answer 62

Joint Photographic Experts Group (JPG or JPEG)

Question 63

This file type is known for having a transparent background.

Answer 63

Portable Network Graphics (PNG)

Question 64

This file type is known in its animated form.

Answer 64

Graphics Interchange Format (GIF)