Keywords

Question 1

Pull Quotes

Answer 1

Key phrases from an article that are featured in a larger font to attract attention.

Question 2

Cover line

Answer 2

Used on the front cover to give readers an insight into the content and main articles in the magazine.

Question 3

Strapline

Answer 3

Short phrases encapsulating the essence of the magazine, usually positioned below the masthead.

Question 4

Feature

Answer 4

A main article or story, often an extended article (two pages of more)

Question 5

Brand identity

Answer 5

This communicates a clear message about the magazine to the target audience, it includes the image of the magazine (masthead, style design etc) as well as it’s ethos and values.

Question 6

Typography:

Answer 6

The visual appearance of written text including the font style, size, spacing etc.

Question 7

House style

Answer 7

Consistent use of stylistic features (e.g. fonts, layout, colour pallet) throughout the magazine.

Question 8

Main image:

Answer 8

A key visual element of the front cover that usually dominates the page. It could be a model/celebrity or other picture that is relevant to the magazine content.

Question 9

Masthead

Answer 9

The title of the magazine, usually positioned at the top of the front cover and on the contents page, it establishes a sense of the magazine’s brand identity.

Question 10

Layout

Answer 10

The design of a page of a magazine, including the composition of written text, images, graphics etc.​