KEYWORDS Flashcards
Home country advantages
Country-specific advantages that a firm has by virtue of the fact that it was founded in a specific country
Host country location advantages
The advantages from operating in the host country
Market seeking
Search for new customers and new markets
Resource seeking
Search for new resources such as physical or Human Resources, in the host country
Efficiency seeking
Search for efficiency, from scope or scale economies, technology or regulation
Strategic asset seeking
Search for assets such as core technology, up- or downstream knowledge, or reputations resources
Uppsala
Describes entry as a process
Born global
Firms can directly enter even very distant markets almost immediately without having to build a domestic base
Generic country attractiveness framework
Identifies risks and opportunities at the country, market and industry level
Country risk analysis
- Political risks
- Economic risks
- Operational risks
- Cultural risks
The point? To understand that there is no place like home
Market opportunities
- Market size
- Market growth
- Market quality
Industry opportunities
- Industry competitive structure
- Resource endowment
- Investment incentives grated by government
CAGE model
Firms from developed countries have less difficulty entering developed countries
Cultural distance
Administrative and political distance
Geographic distance
Economic distance
Closer countries are more attractive
Alliances
More favorable in the face of high environmental uncertainty and knowledge dispersion because collaborations increase strategic flexibility and rapid learning
Acquisitions
Better in situations with less need for strategic flexibility and when the transaction aims to utilize sustaining economies of scale and scope efficiently
Business strategy
Concerned with HOW a firm competes with a particular market
Corporate strategy
Concerned with WHERE a firm competes i.e. the scope of its activities
Dimensions of scope;
- vertical scope
- geographical scope
- product scope
Transaction cost economics
Dedicated to answering the question of where a transaction should take place; internally or externally
Types of transaction costs
- Search and information costs
- Bargaining costs
- Policing and enforcement costs