Key Words Flashcards
Allocative efficiency
When an economy produces the appropriate amount of goods and services relative to consumer’s demand
Average cost
Total cost divided by the quantity produced
Backwards integration
When a firm merges with another firm that is involved in an earlier stage of the production process
Barrier to entry
A characteristic of a market that prevents new forms from readily joining the market
Cartel
An agreement between firms on price and output with the intention of maximising their joint profits
Competition policy
A set of measures to promote competition in markets and protect consumers in order to enhance the efficiency of markets
Conglomerate merger
A merger between two firms operating in different markets
Constant returns to scale
When LRAC remains constant with an increase in output
Contestable market
A market in which the existing firm makes only normal profit, as it cannot set a higher price without attracting entry, due to the absence of barriers to entry and sunk costs
Corporate social responsibility (CSR)
Actions that a firm takes in order to demonstrate its commitment to behaving in the public interest
Cost-plus pricing
A pricing policy where firms set their price by adding a mark-up to average cost
Derived demand
Demand for a good or service not for its own sake but for what it produces
Diseconomies of scale
When an increase in the scale of production leads to higher LRAC
Economies of scale
When an increase in the scale of production leads to lower LRAC
Economies of scope
Economies arising when average costs fall as a firm increases output across a range of different products
External economies of scale
Economies of scale that arise from the expansion of the industry in which a firm is operating
Firm
An organisation that brings together factors of production in order to produce output
Fixed costs
Costs that do not vary with the level of output
Forward integration
A process under which a firm merges with a firm that is involved in a later part of the production process
Game theory
A method of modelling the strategic interaction between firms in an oligopoly
Horizontal integration
The result of a horizontal merger
Horizontal merger
A merger between two firms at the same stage of production in the same industry
Industry long-run supply curve (LRS)
Under perfect competition, the curve that is horizontal lat the minimum point of the long-run average cost curve
Internal economies of scale
Economies of scale that arise from the expansion of a firm
Law of diminishing returns
If a firm increases its inputs of one factor of production while holding input of the other fixed, it will eventually derive diminishing marginal returns from the variable factor
Limit price
The highest price that an existing firm can set without enabling new firms to enter the market and make a profit