key words

Question 1

Metatexuality

Answer 1

book in a book (ABED)

Question 2

tagline

Answer 2

memorable to media/catchphrase (the names bond, James bond)

Question 3

institution

Answer 3

organization/company

Question 4

audience

Answer 4

target of the movie (primary-secondary)

Question 5

synergy

Answer 5

seperate companies coming together to sell related products in media

Question 6

intertexuality

Answer 6

layering in other media references (pulp fiction party)

Question 7

production

Answer 7

making of the film

Question 8

distribution

Answer 8

sharing andpromotion

Question 9

marketing

Answer 9

promotion via social media

Question 10

exhibition

Answer 10

showcase

Question 11

conglomerate

Answer 11

multi industry which contains different unrelated business (Warner bros and tt games)

Question 12

vertical integration

Answer 12

bigger and smaller company

Question 13

horizontal integration

Answer 13

same level company

Question 14

gratification

Answer 14

rating movies (rotten tomatoes)

Question 15

media ownership

Answer 15

company buys out other media company

Question 16

cross media content

Answer 16

promoting it across platforms, websites, buildboards, buses (better call Saul bench)

Question 17

brand loyalty

Answer 17

dedication to director film or actor

Question 18

scasi

Answer 18

setting, character, action, style, ideas

Question 19

Vladimir propps character functions

Answer 19

Princess,donor,dispatcher,villain,false hero,helper,hero

Question 20

Blumer and kats uses and gratification theory (1975)

Answer 20

surveillance, entertainment, social interaction, personal identity

Question 21

diegetic sound

Answer 21

sound affects, ambience dialogue, character can hear

Question 22

non diegetic sound

Answer 22

background music characters cannot hear

Question 23

usp

Answer 23

unique selling point (memento/backwards)

Question 24

written codes

Answer 24

language, typography, anchorage, taglines

Question 25

typography

Answer 25

design of letter

Question 26

anchorage

Answer 26

meaning associated with image

Question 27

mis en scene

Answer 27

setting, costume, make up, actors, lighting, props

Question 28

camera work

Answer 28

shots, angles, movement, framing

Question 29

editing

Answer 29

transition, editing, speed

Question 30

surveillance

Answer 30

new information

Question 31

entertainmemt

Answer 31

escapsim

Question 32

personal identity

Answer 32

relatabld

Question 33

social interaction

Answer 33

socialise with others

Question 34

Diversification

Answer 34

when media expands to other forms , websites

Question 35

denotation

Answer 35

description

Question 36

connotation

Answer 36

deeper meaning

Question 37

types of media language

Answer 37

symbolic codes, written codes, technical codes

Question 38

Symbolic codes

Answer 38

facial body language, props, lighting, setting, clothing

Question 39

written codes

Answer 39

cast ,script ,logos

Question 40

conventions of film posters

Answer 40

cast, director, release date, tagline, main title, reviews, ratings

Question 41

composition

Answer 41

arrangement of visual in space

Question 42

narrative

Answer 42

spoken

Question 43

hybrid genres

Answer 43

elements from 2 or more genres

Question 44

iconography

Answer 44

images expected in a certain genre

Question 45

tent pole

Answer 45

movie expected to be good so profit see for more adventurous ideas

Question 46

BBFC

Answer 46

British board of film classification

Question 47

Stay gold pony boy