Key Terms Flashcards
Universality
Any underlying characteristic of human beings that is capable of being applied to all, despite differences in experiences and upbringing
Bias
When considering human behaviour, bliss is a tendency to treat one individual or a group in a different way from others.
Gender bias
Psychological research or theory may offer a view that does not justifiably represent the experience and behaviour of men and women
Androcentrism
Male-centred, when ‘normall behaviour is judged according to a male standard (meaning that female behaviour is often judged as ‘abnormal’ by comparison)
Alpha bias
Research that focuses on differences between men and women, and therefore tends to present a viewthat exaggerates these differences
Beta bias
Research that focuses on singularities between men and women and therefore tends to presents a view that ignores or minimises differences.
Culture bias
A tendency to interpret all phenomena through the ‘lens’ of ones own culture, ignoring the effects that cultural differences might have on behaviour
Ethnocentrism
Judging other cultures by the standards and values of one’s own culture. Is its extreme form, its the belief in superiority of one’s own culture which may lead to prejudice/ discrimination towards other cultures
Culture relativism
The idea that norms and values, as well as ethics and moral standards, can only be meaningful and understood within specific social and cultural contexts
Imposed Eric
A test, measure or theory devised in one culture that is used to explain behaviour in another culture.
Etic Approach
Studying behaviour across many cultures in order to find universal human behaviours
collectivist culture
Refers to cultures such as India and China that are said to be more conformist and group orientated
Emic approach
Studying cultures in isolation by identifying behaviour that are specific to that culture
Individualistic culture
Refers to western countries (like US )that to are thought be more independent
Cultural bound syndromes
Groups of syndromes classified as treatable illnesses in certain cultures that are not recognised as such the West.