June 2024 Flashcards

1
Q

What is a primary data source mentioned?

A

Census

Census data is collected by government agencies and provides demographic information.

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2
Q

What method is used for making contact with consumers?

A

Person survey

A person survey involves direct interaction with individuals to gather data.

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3
Q

What are the two main sources of income for any business?

A
  • Debt
  • Equity

Debt refers to borrowed funds, while equity involves ownership stakes in the business.

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4
Q

What is the term for the possibilities in the external environment that can help achieve business objectives?

A

Opportunities

Opportunities can arise from market trends, economic changes, and other external factors.

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5
Q

What is included in the total pre-operating costs?

A
  • Fixed costs
  • Operating expenses
  • Start-up costs

These costs are incurred before a business begins operations.

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6
Q

What sales promotion method is mentioned?

A

Coupons

Coupons are discounts offered to encourage purchases.

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7
Q

What is a key quality that helps maintain a competitive advantage?

A

Friendliness

A friendly approach can enhance customer service and loyalty.

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8
Q

What type of research is conducted by another organization?

A

Secondary data research

Secondary data research utilizes existing data collected by others, such as reports or studies.

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9
Q

What does a well-drawn cover page of a business plan help to do?

A

Look neat

A neat cover page gives a professional impression of the business plan.

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