June 2024 Flashcards
What is a primary data source mentioned?
Census
Census data is collected by government agencies and provides demographic information.
What method is used for making contact with consumers?
Person survey
A person survey involves direct interaction with individuals to gather data.
What are the two main sources of income for any business?
- Debt
- Equity
Debt refers to borrowed funds, while equity involves ownership stakes in the business.
What is the term for the possibilities in the external environment that can help achieve business objectives?
Opportunities
Opportunities can arise from market trends, economic changes, and other external factors.
What is included in the total pre-operating costs?
- Fixed costs
- Operating expenses
- Start-up costs
These costs are incurred before a business begins operations.
What sales promotion method is mentioned?
Coupons
Coupons are discounts offered to encourage purchases.
What is a key quality that helps maintain a competitive advantage?
Friendliness
A friendly approach can enhance customer service and loyalty.
What type of research is conducted by another organization?
Secondary data research
Secondary data research utilizes existing data collected by others, such as reports or studies.
What does a well-drawn cover page of a business plan help to do?
Look neat
A neat cover page gives a professional impression of the business plan.