Julia Jules flash cards
visual style
the appearance of an application. It defines a common style to be used and adopted by multiple components.
Crowdsourcing
the practice of obtaining information or input into a task or project by enlisting the services of a large number of people, either paid or unpaid, typically via the Internet.
Divisional arrangement
structure is a type of organizational structure that groups each organizational function into a division
Executive buy-in
occurs when a manager or a management team from outside the company raises the necessary finance, buys it, and becomes the company’s new management.
Flat organizational structure
has an organizational structure with few or no levels of middle management between staff and executives.
Functional arrangement
(for a system) means the physical arrangement of systems and components to provide the service for which the system is intended, and which is described in the system design description.
Hybrid organizational structure
The World Bank defines a hybrid organizational structure as one in which more than one organizational design is used.
Matrix arrangement
The elements can be real or complex numbers, variables, or other symbols that are arranged in a rectangular format.
Social charactiers
is essentially adaptive to the dominant mode of production in a society. … While individual character describes the richness of the character structure of an individual, the social character describes the emotional attitudes common to people in a social class or society.
Business to business (B2B)
also called B-to-B, is a form of transaction between businesses, such as one involving a manufacturer and wholesaler, or a wholesaler and a retailer.
Brand recognition
DescriptionBrand awareness is the extent to which customers are able to recall or recognize a brand under different conditions. Brand awareness is one of two dimensions from brand knowledge, an associative network memory model.
Business to consumer (B2C)
DescriptionDirect-to-consumer refers to selling products directly to customers, bypassing any third-party retailers, wholesalers, or any other middlemen.
Company culture
DescriptionOrganizational culture encompasses values and behaviors that contribute to the unique social and psychological environment of a business
Consumer to business (C2B)
DescriptionConsumer-to-business is a business model in which consumers create value and businesses consume that value.
Consumer to consumer (C2C)
Consumer to consumer markets provide an innovative way to allow customers to interact with each other.
Core business goal
Business goals describe what a company expects to accomplish over a specific period of time and are very important for the health and well-being of any company.
Crowdshaping
Crowdshipping, sometimes referred to as crowd logistics, applies the concept of crowdsourcing to the personalized delivery of freight.
Employee advocacy
At its core, employee advocacy is the promotion of an organization by its staff members.
organizational structure
DescriptionAn organizational structure defines how activities such as task allocation, coordination, and supervision are directed toward the achievement of organizational aims.
Landing page
DescriptionIn online marketing, a landing page, sometimes known as a “lead capture page”,”single property page”, “static page”, or a “destination page”, is a single web page that appears in response to clicking on a search engine optimized search result, marketing promotion, marketing email, or an online advertisement.
Medium organizational structure
Medium aspires to empower individual voices and avoid the bureaucracy that often accompanies traditional organizational structures
Mission statement
a formal summary of the aims and values of a company, organization, or individual.
Organizational arrangement
The typically hierarchical arrangement of lines of authority, communications, rights and duties of an organization
Organizational structure
DescriptionAn organizational structure defines how activities such as task allocation, coordination, and supervision are directed toward the achievement of organizational aims.
QR code
a machine-readable code consisting of an array of black and white squares, typically used for storing URLs or other information for reading by the camera on a smartphone.
Referral link
A referral link, also known as an affiliate one, is the URL that allows a company to promote their products or web content.
Return on investment (ROI)
Return on investment is a ratio between net profit and cost of investment. A high ROI means the investment’s gains compare favourably to its cost.
Social tone
Voice: Your brand personality described in an adjective. For instance, brands can be lively, positive, cynical, or professional.
Social voice
Social share of voice is usually measured as a percentage of total mentions within an industry or among a defined group of competitors.
Tall organizational structure
In its simplest form, a tall structure results in one long chain of command similar to the military. As an organization grows, the number of management levels increases and the structure grows taller.
Referral traffic
Referral traffic describes the people who come to your domain from other sites, without searching for you on Google.
Color Palette
A palette is a range of colors. It is also the board that artists use to hold and mix paint. Picture Picasso in his blue period:
