Journalism terms March 2015 Flashcards

1
Q
  1. white spaced used in story
A

Air

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2
Q

typing using all caps

A

All caps

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3
Q

awkward layout where story banner

A

armpit

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4
Q

the part of a letter extending above the x-height

A

Ascender

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5
Q

an imaginary line that type rest on

A

baseline

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6
Q

a software command that allows you to raise or lower the baseline of

A

baseline shift

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7
Q

a page element that extends to the trimmed edge of a printed page.

A

bleed

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8
Q

a mixture of two colors that fade gradually

A

blend

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9
Q

a heavier, darker, weights of typeface

A

boldface

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10
Q

a type of dingbat usually a big dot used to highlight

A

bullet

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11
Q

art or type aligned symmetrically

A

centered

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12
Q

a layout that tries to use all the space available, it may be heavy in appearance. little white space

A

conservative layout

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13
Q

the part of a letter extending below the baseline

A

Descender

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14
Q

decorative type characters, used for emphasis or effect

A

Dingbats

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15
Q

a thin shadow effect to added effect to characters in a headline

A

Drop shadow

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16
Q

a small, detailed page diagram showing where all elements go, also the process of drawing a layout

A

dummy

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17
Q

characters wider than the standard set width

A

expanded/extended type

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18
Q

all the difference weights and styles of one typeface

A

family

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19
Q

elements aligned left

A

flush left

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20
Q

elements aligned right

A

flush right

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21
Q

all the characters in one size weight

A

font

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22
Q

the underlying pattern of lines forming the framework of a page; also to align elements on a page

A

grid

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23
Q

newspaper design technique in which the general movement on the page is from side to side

A

horizontal layout

24
Q

breaking a word with a hyphen at the end of a line

A

hyphenation

25
Q

a part of a column set in a narrower width. the first line of a paragraph

A

indent

26
Q

a large capital letter set at the beginning of a paragraph for decoration

A

initial cap/ drop cap

27
Q

type that slants to the right

A

Italic

28
Q

mechanically spacing out lines of text so they’re all even along both right and left margins

A

Justification

29
Q

tightening the spacing between letters

A

Kerning

30
Q

the placement of art and text on a page, to lay out a page is to design it

A

Layout

31
Q

the ease with which type characters can be read

A

Legibility

32
Q

the amount of air between characters in a word

A

Letter spacing

33
Q

designing the page to leave areas of white space for emphasis. It may feature one large, dominant photograph on each pair facing pages

A

liberal layout

34
Q

small characters of type

A

lower case

35
Q

a design system that views a page as a stack of rectangles (anything that is square)

A

modular layout

36
Q

short word or phrase that’s carried over to a new column or page; also called a widow

A

orphan/widow

37
Q

a standard unit of measure in newspapers. There are 6 picas in one inch 1 2 points in one pica

A

Pica

38
Q

the smallest dot you can draw on a computer screen

A

Pixel

39
Q

a standard unit of measure in printing. there are 12 points in one pica, 72 points in one inch

A

point

40
Q

picture chopped in half, fills only hair of column

A

pork chop

41
Q

advertisement stacked up one side of a page, wide at the base but progressively smaller near the top

A

pyramid

42
Q

upright type as opposed to slanted type also called normal or regular

A

Roman

43
Q

text the wrap around a photo or artwork or skew

A

runaround

44
Q

type without serifs,

A

San serif

45
Q

the finishing stroke at the end of a letter, type without these decorative strokes is called sans serif

A

serif

46
Q

coding formats (size, leading, color, etc) that can be applied instantly to selected text in desktop publishing programs

A

style sheets

47
Q

predetermined points used to align text or numbers into vertical columns

A

tab stops

48
Q

a light color , often used as a background tone, made from a dot screen

A

tint

49
Q

an empty area, inside a story or photo spread that looks awkward or clumsy

A

trapped white space

50
Q

a family of fonts also called a family

A

typeface

51
Q

means underlined to run a line of type

A

underscore

52
Q

type using capital letters

A

uppercase

53
Q

the boldness of type, based on the thickness of its characters

A

weight

54
Q

Ads stacked along both edges of the page, forming a deep trough for stories in the middle

A

well

55
Q

areas of a page free of any any type or network

A

white space