Johannesburg - Rebranding Flashcards
1
Q
Name the 3 rebranding case studies
A
Johannesburg, Cornwall and Liverpool
2
Q
What major sporting event in 2010 started the development?
A
World Cup
3
Q
President Zuma said the World Cup was half football and half what?
A
leaving a proud legacy
4
Q
What was the development project called?
A
Ellis Park development
5
Q
Give 3 impacts of the development on a local level
A
Upgrading low cost accommodation
Encouraging buying local produce
Monitoring and surveillance of crime
6
Q
Major injections of _____ made large scale regeneration projects possible in Johannesburg
A
public funds
