Jetts Flashcards
Jetts Vision:
To be the most loved gym. By our people, by our members, and by our owners. (A Revolution of LOVE)
Jetts Mission:
To inspire people to live a better life.
Jetts Values
- Live by the golden rule - treat others how you wish to be treated.
- Keep it Simple.
- Listen. Learn. Improve. Repeat.
- We all shower naked.
- WOW the members.
- Make a difference in the world.
- We’re all in this together.
- Be Ninja - “Willing is not enough, we must do” Bruce Lee
9 Min Sales Process
Stage 1 - Make a connection (2 mins)
Stage 2 - Get to know you (3 mins)
Stage 3 - Get to know Jetts (2 mins)
Stage 4 - Get the commitment (2 mins)
Unleash Your Inner Ninja: Pyramid based on Maslows’s Hierarchy of Needs. (Jetts Stages)
- Brilliant Basics (Standards)
- Unleash Your Inner Ninja (Service)
- Love 4 Eva (Brand)
Maslow’s Hierarchy of Needs:
- PHYSIOLOGICAL - Breathing, food, water, sex, sleep etc.
- SAFETY - Security of the body, employment, family, health
- SOCIAL - Friendships, family
- ESTEEM - Achievements, confidence
- SELF-ACTUALISATION - Problem solving, creativity, fullfillment
5 Stages with a Prospect
- Flirting
- Falling in love - First 90 days
- Being in love - 3-12 Months
- Staying in love - 12 Months+
- Break-up/Make-up
Tools at front Desk
Call Me Maybe pad
Membership Options pad
New Member Priveleges
Friends with Benefits:
3 friends get a complimentary workout (valued at $15 each)
1 friend or family member can use the gym for 1 month for only $29
MPS stands for…
Member Promoter Score
MPS scores are…
Promoters - score of 9 to 10
Passive - score of 7 to 8
Detractors - score of 0 to 6
MPS =
Promoters - Detractors
Ninja Values
- Non-judgmental of others
- Inspire those around them
- Never give up
- Jetts values champion
- Authentic in their actions
Ninja Attributes
- Bold
- Innovative
- Smart
- Efficient
- Trained
- Disciplines
- Skilled
- Sworn to live by values
- Work for the greater good of the team
Ninja WAR Strategy
The Weapons Strategy
The Anecdotes Strategy
The Relationship Strategy
Nonja Values
- Never start anything
- Oppose change
- Negative attitude
- Jaded
- Apathetic
- Self-serving
- Egotistical
- Work as an individual
Ninja Attributes
- Lack Ninja skills
- Like to pretend they are a Ninja
- Typically in things for themselves, and for a quick buck
- Doesn’t walk the talk
- Criticise and complains a lot
- What they lack in smartness they make up for in putting others down
- Judgmental
- Live in the past
Weapons Strategy: Katana Weapons
- Equipment
- Programming
- Personal Training
- Functional Training
- Team Training
- Social Media
Weapons Strategy: Shuriken Weapons
- Accelerate Magazine
- Social Events
- Member discounts
- BSC Supplements
- Vending Machine
- Complimentary gifts
Anecdotes Strategy:
Go beyond the expected services of a gym instructor (filling up a bottle of water without being asked, sacrificing spare tire for member, being a supportive friend etc.)
Good Profit Vs Bad Profit
Good Profit - the enhancement of the customer experience
Bad Profit - the detriment of the customer
Jetts Functional Training Programs
HARDER - Utilises cardiovascular and strength active recovery training in short effective sessions
FASTER - Pushing you to the limit and maximising your fitness levels
STRONGER - Radically improve strength and power
7 Power Moves
Squat Push Pull Hinge Lunge Rotate Gait/Jump
3 Planes of Motion
Sagittal
Frontal
Transverse