IT152 Lecture 1 What is Multimedia 2012b.ppt Flashcards

Question

Multimedia Trends: | MM integrated into...?

Answer 1

traditional mainstream business

Answer 2

mergers and takeovers

Answer 3

diversified

Answer 4

grown – e.g. realism and interactivity - to differentiate from competition

Answer 5

``` Empowers and motivates user Enhances enjoyment Active learning Nonlinear access to materials Engages all senses Individualization Adjustable to different learning styles Adjustable levels of difficulty. ```

Answer 6

Traditional media are used passively Multimedia software is used actively Different media can reinforce one idea i.e. Simulations.

Answer 7

Activates multiple senses creating rich experiences and can be more enjoyable and often means more learning occurs. *Research shows users learn more when more involved in the content

Answer 8

20% retention

Answer 9

retention to 30%

Answer 10

retention to as high as 60%

Answer 11

20 percent of what they see 30 percent of what they hear 50 percent when they see and hear it 80 percent when they see it, hear it, and interact with it

Answer 12

hit 517mn and digital penetration of TV households to 40%

Answer 13

1bn mark, representing a penetration rate of 65%.

Answer 14

text, audio, images, drawings, animation, and video. Examples of how these modalities are put to use.

Answer 15

text, audio, images, drawings, animation, and video. Examples of how these modalities are put to use.

Answer 16

1. Video teleconferencing. 2. Distributed lectures for higher ed. 3. Tele-medicine. 4. Co-operative work environments. 5. Searching in (very) large video and image databases for target visual objects. 6. Augmented" reality: placing real-appearing computer graphics and video objects into scenes. 7. Including audio cues for where video-conference participants are located. 8. Using voice-recognition to build an interactive environment, say a kitchen-wall web browser. 9. Virtual reality, enabling the training in simulators for Army Tank drivers, Aircraft Pilots, Surgeons, Maritime operations on large vessels, loading and unloading of container ships, etc. 10. Computer / Playstation X-box Games

Answer 17

use MM for a variety of purposes ranging from fine arts, to entertainment, to commercial art, media and software services (Pink Floyd -The Wall, Vector Arena Auckland Feb 2012)

Answer 18

use MM in Computer Simulations for anything from military or industrial training to software

Answer 19

use MM as a way to help present information to shareholders,etc and is helpful for providing employee training, advertising and selling products via web-based technologies.

Answer 20

MM are used for modelling and simulation. In Medicine, doctors can get trained by using virtual surgery

Answer 21

used for multiple actor capture so that multiple real actors in a virtual studio can be used to automatically produce realistic animated models with natural movement. (Weta Digital and Avatar)

Answer 22

aims to develop smart clothing that can communicate with other such enhanced clothing using wireless communication, so as to enhance human interaction in a social setting.

Answer 23

an initiative for providing interactive health monitoring services to patients in their homes

Answer 24

used to develop interfaces between real and virtual humans for tasks such as augmented storytelling.

Answer 25

multimedia content analysis, content-based multimedia retrieval, multimedia security, audio/image/video processing, compression, etc.

Answer 26

network protocols, Internet, operating systems, servers and clients, quality of service (QoS), and databases.

Answer 27

hypermedia systems, user interfaces, authoring systems.

Answer 28

“ubiquity“ - web-everywhere devices, multimedia education including Computer Supported Collaborative Learning, and design and applications of virtual environments.

Answer 29

``` Education incl. E-Learning Entertainment – games, movies Training – realistic simulations Virtual Reality E-commerce - e.g. visual catalogues Reference – magazines, etc Edutainment and Games Kiosks (museums, libraries ```

Answer 30

new uses of multimedia

Answer 31

Storytelling Mental challenges Sense of accomplishment Corporate Communications

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Attracts attention CD-ROM catalogs and magazines Kiosks Web sites

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Electronic slide shows | CD-ROM employee training materials

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Accommodates different learning styles Can motivate learner Provides feedback to learner Some research to support greater learning via multimedia

Answer 35

specialists hired to design content for educational projects

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Text-intensive content like a book Linear content =users starts at the beginning and have no choice until the end Flashing and, or audio distractions

Answer 37

t’s hard to read large amounts of text on a screen Text-intensive titles can be used if: Non-linear access is provided Supplementary multimedia materials are provided

Answer 38

Computers don’t provide a good movie-watching environment or to have to read a book Short video clips played under user control work well

Answer 39

○ offline is self-contained, does not interact with anything outside of its immediate environment except the user. § CD-ROM (650MB) is the most cost-effective distribution medium for multimedia projects. § Dual layer DVD (8.5 GB per side) § Blu –ray Disc (25GB single layered, 50GB dual layered) § Public kiosk ○ Online delivery methods are: § Internet, Intranet, Extranet, Mobile (WAP) ○ Hybrid: elements of more than one § CD/ DVD with links to a Web site § Interactive TV (iTV) – runs off set top box but can be downloaded first to play

Answer 40

private network where other companies can access some of it),

Answer 41

It is often more complex therefore more expensive It takes longer Since it involves creativity it is more subjective – ie how do you measure ‘good design? It involves many different kinds of people that require close management

Answer 42

1 planning and costing 2 designing includes producing a storyboard 3 producing using an authoring tool such as Flash or Director 4 testing 5 delivery

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Developers need high-end hardware to produce multimedia

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flow in a pre defined sequence, users are passive.

Answer 45

Projects where users are given navigational control are called non-linear and user-interactive.

Answer 46

It is often more complex therefore more expensive It takes longer Since it involves creativity it is more subjective – ie how do you measure ‘good design? It involves many different kinds of people that require close management

Answer 47

It is often more complex therefore more expensive It takes longer Since it involves creativity it is more subjective – ie how do you measure ‘good design? It involves many different kinds of people that require close management

Answer 48

1 planning and costing 2 designing includes producing a storyboard 3 producing using an authoring tool such as Flash or Director 4 testing 5 delivery

Answer 49

1 planning and costing 2 designing includes producing a storyboard 3 producing using an authoring tool such as Flash or Director 4 testing 5 delivery

Answer 50

Developers need high-end hardware to produce multimedia

Answer 51

flow in a pre defined sequence, users are passive.

Answer 52

• Projects where users are given navigational control are called non-linear and user-interactive.

Answer 53

generally more successful

Answer 54

graphic design, Video and Audio specialists, Business and Computing Either done in-house or contracted to specialist producers e.g. Pixar, Weta Digital

Answer 55

know about team management Have good communication and team skills Be able to work independently and creatively Be able to work quickly and to a time limit* Demonstrate skills like: perseverance, initiative, creativity, flexibility Knowledge and skills in authoring, interface design, graphic design, hardware (cameras, tablets,MACs, PCs,etc), pedagogy (how people learn) A variety of software tools ranging from project management software to authoring tools such as Director.

Answer 56

Multimedia production has created a demand for a range of specialist roles

Answer 57

Project Managers and producers to control the project

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Audio / Video specialist Computer programmer Developer who use tools like Flash, or by programming Web developer/master

Answer 59

Animation specialist* Graphic artist/designer Interface designers design the navigation and content Information designers decide on how the information will be structured inside and across projects Interaction Designers create the way the user will interact with the content Photographer/Videographer

Answer 60

Instructional designers design the educational content and know about learning theories SME (subject matter experts) work to understand the subject Writers/editors

Answer 61

Developers must consider costs and development time E.g. $100 per hour (charge rate) x 50 hours = $5,000!! Small CDROMs can cost upwards from $20,000 e.g. Chch Art Gallery Large-scale CDROMs from $200,000++ e.g. Americas Cup You need to work quickly and efficiently

IT152 Lecture 1 What is Multimedia 2012b.ppt Flashcards

Learning Multimedia for Degree. MM = Multimedia.