Introduction to USA Flashcards
Where is the USA placed in terms of Production in the World
4th largest producer
How much wine does California account for as a %?
80% of USA wine is produced in California
How much wine does Washington account for as a %
how much wine does New York account for as a %
How much wine does Oregon account for?
Washington = 5%
New York = 4%
Oregon = 1.4%
How many states vinify wine?
all 50 states
Who bought wine to USA
European settlers in the 1500s
Why were European wines unsuccessful?
Succumbed to indigenous diseases and pests and climatic conditions unsuitable
How has it become possible
Hybrid vines
When did prohibition occur
1920-33
What caused the population explosion in the 1800s
Gold Rush
After prohibition large volume producers such as Gallo created strong brands with what kind of names?
California Sherry, California Burgundy and Pink Chablis to appeal to the post-war consumer
How many AVAs are there in California?
Oregon
140 AVAs
19
What does AVA stand for?
American viticultural Area
How do they come about?
Proposed by petition by local grape growers and winemakers
And the definition of an AVA
Designated grape growing region that has unique geological and geographical features
If the wine label state a variety what % must be produced from that variety?
75%
if the wine label states an appellation of origin what % of the grapes come from that state/county etc?
75%
When can a vintage be stated?
if 85% is from that stated vintage
if the label states an AVA what % of the grapes must come from that AVA? And vintage stated?
85% and the wine must be fermented and full finished in the AVA stated
95% of the wine must be produced in that vintage
Some states have more stringent labelling: which one?
Oregon requires 100% of grapes grown in Oregon, or 95% if an Oregon AVA is listed
Where is the USA ranked in the wine market?
It is the largest wine market and has the highest value import sales.
How many wineries across the country?
over 10,000
Explain the 3-tier system
it prevents direct sales between the producer and the retailer (see D2 Wine Business)
What are the advantages of some states that allow direct selling to the consumer?
Wineries have well-equipped cellar doors to encourage sales, and wine clubs that consumers can join to buy wine at a reduced price or access to exclusive wines
