Introduction to Media and Information Literacy (Lesson 1) Flashcards
The act of using words, sounds, signs or behavior to express or exchange information
Communication
An example of this is Lasswell’s Communication Model
Transmission Models
Communication as display and attention
Audience are spectators not participants
Publicity Model
This is the Encoding or Recoding model of communication by Stuart Hall
Are open to various interpretations
Reception Model
What do you call Media, Internet, Television, radio, newspapers and more?
Media Communication Tools
Data or knowledge derived from study experience or instruction.
Knowledge of different or specific events
Information
Ability to read, analyze, evaluate and produce communication in a variety of media forms
Media Literacy
Ability to recognize when information is needed and to locate and use information in its various forms.
Information Literacy
The ability to use digital technology, communication, tools or networks to locate, evaluate, use and create information.
Technology Literacy