Introduction Flashcards
Understand International business better
International Business Management
Meaning of International Business
International Business Management refers to the process of overseeing and managing business operations that involve cross-border transactions and activities.
Aspects of International Business
International business includes:
(a) Export and import of goods.
(b) Export and import of services or intellectual property rights.
(c) Licensing and franchising.
(d) Foreign Investments including both direct investment and portfolio investments.
Characteristics of international business
• Large scale operations
• Integration of economies
• Excessive competition
• Increased investment opportunities
• Earn foreign exchange
• Significant role in science and technology
Factors of International Business
• Political factors
• Impact on the economy
• Political stability
• Changes in regulation
• Mitigation of risks
• Economic factors
• Inflation
• Predictable
risk free and stable mechanisms
• Relative purchasing power parity
• Cultural factors
• Language
• Customs and taboos
• Religious beliefs
• Values
• Colours
International Trade
International trade involves importing and exporting of goods
Licensing
licensing is a contractual agreement in which one firm grants access to its patents
copyrights
E.g is the Pepsi and Coca-Cola licensing system
Franchising
Franchising is a business model in which a franchisor grants the rights to use its brand
business model
E.g Mcdonalds
Starbucks
Foreign Investments
It involves investments of funds abroad in exchange for financial return.
Types of foreign investments
• Foreign direct investments
investment in properties such as plants and machinery in foreign countries to produce and market goods and services in those countries.
• Portfolio investments
Investments in shares or debentures of foreign companies to earn income by way of dividends or interest.
Importance of International Business
• Market expansion
• Non-availability of product in new market
• Cost advantage
• Product differentiation
Imports
Imports are an inflow of goods into the markets of home country for consumption.
Exports
export means selling of goods to foreign countries.
Outsourcing
Outsourcing means giving out contracts to international firms for certain business processes.
For example
many developed countries such as the USA
Offshoring
Offshoring is similar to outsourcing in the sense that a function is moved away from the home country. However
it is different in the sense that the facility is physically moved to another country
For example
Apple Inc. is conducting its manufacturing function in China
Apple Inc.