Introduction Flashcards
Profit
The amount of money or surplus remaining after total costs are deducted from total income
Revenue
Total income
Wine costs
Total costs of production, sales and marketing, transport, taxes, duties
Net profit
Cost minus sales
Profit margin
Percentage of sales that turn into profit
ABV
alcohol by volume
AOC
Appellation d’origine contrôlée
AVA
American Viticultural Area
BAC
blood alcohol concentration
BOGOF/BOGO
buy one, get one free
CIM
Chartered Institute of Marketing
DOC
Denominazione di Origine Controllata
DOCG
Denominazione di Origine Controllata e Garantita
EU
European Union
GI
Geographical Indications
HoReCa
Hotels, restaurants, and cafés/catering
OIV
International Organisation of Vine and Wine
LCBO
Liquor Control Board of Ontario
M&A
mergers and acquisitions
NV
non-vintage
PDO
Protected Denomination of Origin
PESTEL
political, economic, sociological, technological, environmental, legal
PGI
Protected Geographical Indication
PR
public relations
SWOT
strengths, weaknesses, opportunities, threats
VAT
value added tax
VDP
Verband Deutscher Prädikatsweingüter