Intro to UX Design

Question 1

Who coined the term “user experience”?

Answer 1

The term “user experience” was formally coined by Don Norman upon arriving at Apple Computer in 1993 as a user experience architect, making it the first known use of the term in a job title.

Question 2

What is UX experience?

Answer 2

User experience, commonly abbreviated as UX, is any experience or interaction a user has with a product or service, as well as everything around it—customer service, technology, packaging, community, emails… everything

Question 3

What is the goal of user experience design (UXD?

Answer 3

to improve things like utility, ease of use, and efficiency in a user’s interaction with a product or service

Question 4

User interface (UI)

Answer 4

refers to the actual interface of a product or service as opposed to the holistic end experience someone has with a product or service (i.e., UX).

Question 5

What’s the difference between UX and UI?

Answer 5

“UX is focused on the user’s journey to solve a problem; UI is focused on how a product’s surfaces look and function.”

Question 6

Quadrant Model

Answer 6

organizes UX design into four main disciplines or “quadrants.” Most UX designers have a broad understanding of all four quadrants but only focus on one or two.

Question 7

Experience Strategy

Answer 7

The best UX designers are adept at integrating business, technical, and design strategies to bring value to not only the customer using the service, but also the business providing the service.

Question 8

User Research

Answer 8

“UX without user research is not UX.”

The ultimate goal of the UX designer is to utilize qualitative and quantitative data to determine a problem and formulate a solution.

Question 9

Information Architecture

Answer 9

Information architects have used a number of different techniques to facilitate the effective, accessible, and meaningful organization of information in the digital age.

Question 10

What’s the goal of Interaction Design?

Answer 10

The goal of interaction design is the synthesis of experience strategy, user research, and information architecture into one intuitive design. This design should facilitate the efficient completion of core tasks, providing value to the people interacting with your product or service.

Question 11

Design Thinking

Answer 11

a helpful framework for how to approach real problems from a design perspective.

Question 12

What is the goal of design thinking?

Answer 12

The ultimate aim of design thinking is to reconcile people’s desires with technical feasibility and business viability.

design is not simply a link in the chain, but the hub at the center of a holistic business strategy that includes customer desirability, technical feasibility, and business viability.

Question 13

What’s one of the first steps in design thinking?

Answer 13

Research: getting to know the problem space you’re operating within.

Question 14

Competitive Analysis [Understand]

Answer 14

an assessment of the strengths and weaknesses of your competitors.

Question 15

User Interviews [Observe]

Answer 15

gathering qualitative information directly from those engaged with your product or service

Question 16

Personas [POV]

Answer 16

help us better understand user demographics, needs, goals, emotions, behaviors, fears, and limitations.

Question 17

User Flow and Card Sorting [POV/Ideate]:

Answer 17

outline the journey the user takes through a system when completing tasks and transactions. To help you figure out what these flows would look like, we’ll also talk about information architecture and techniques such as card sorting.

Question 18

Wireframing and Prototyping [Ideate and Prototype]

Answer 18

are initial blueprints for your designed solution, as well as prototypes, which are quick implementations or models of a final product created to test user experience at an early point within the project timeline.

Question 19

Usability Testing [Test]:

Answer 19

you can conduct usability tests to better understand how people interact with your product or service. The tests typically focus on the primary tasks identified in the strategy and persona stage.

Question 20

Design Presentation and Critique [Tell Story and Present]

Answer 20

As designers, it’s critical that we propose real solutions to real problems based on solid design principles and a deep understanding of our users. In this step, we’ll discuss how to defend design decisions in the form of a presentation while still being open to critique and feedback.