Intro to Business - Business Objectives Flashcards
Corporate Social Responsibility
The view that businesses should govern themselves and act in a way that enhances society and businesses’ stakeholders.
The idea that businesses should be held accountable for any of their actions that affect individuals, communities or the environment.
Ethical Objectives
The declaration of an objectives overall purpose. Forms the foundation for setting the objectives of a business.
Objectives
Specify what an organization strives to achieve. Goals of an organization, such as growth, profit, protecting shareholder value and ethical objectives.
Strategic Objectives
Longer-term goals of a business such as profit maximisation, growth, market standing and increased market share.
Tactical Objectives
Short-term goals that affect a unit of the organisation. They are specific goals that guide the daily functioning of certain departments or operations.
Vision
An organisation’s long-term aspirations, where the business ultimately wants to be.