Intro Flashcards
What is a blog?
comes from the words web log;
run by one person or a few people;
writing style is less formal and more conversational
What is fashion & and lifestyle blogging?
It has a greater focus on photography;
covers a wide range of topics with a more diverse audience;
can cover topics such as: personal style, fashion industry/news, new brands & launches, trends, shopping, styling,
What types of topics can a lifestyle blogger cover?
Food Travel Fitness Health Design Beauty Interiors Parenting
When was blogging founded?
It was said to have been founded in the late 1990s
What does blogging look like today?
It’s very easy to start;
It’s become quite commercialized and more and more brands are using blogs as a way to connect with their audiences;
lifestyle blogs can be fuelled by campaigns, advertising, and brand collaboration;
What are the benefits of blogging?
your writing will improve;
you’ll pay more attention-ie looking for inspiration in everyday things; events, news articles, fashion trends and social media can all provide inspiration for you to write about;
You’ll meet new people- form a community, and if you reach out to other bloggers in your niche, you’ll have people to bounce ideas off of;
You’ll inspire your readers;
You’re confidence will grow- feedback from your readers & putting your writing out there is great for you self confidence
What is one thing that you need to blog? Hint: starts with a P.
PASSION!
To get your content out there you have to want to write about it; passion will keep your readers interested.
You also have to be authentic and believable
Name some of the things you’ll do in a “day in the life” as a:
fashion/personal style blogger
lifestyle blogger ie: food, beauty, travel and fitness
Writing and editing posts;
being active on social media;
taking and editing photos;
scheduling content;
If personal style is your focus then: planning outfits and shooting posts; Shopping and requesting samples; attending events and going to parties; mixing with brands;
If focused on food then:
Inventing & trialing recipes
If focused on travel then:
arranging flights & accommodation; research on your destinations;
If focused on beauty then…
product trialing and reviewing
Fitness:
Reviewing different exercises, classes and routines;
What skills are necessary for a blogger?
time management;
having a schedule;
being consistent;
What can you do before launching your blog that will help you to stay consistent with your posts?
building up some extra content that doesn’t have to be posted so that if you get sick or go on vacation you can still post