Intro Flashcards
Utility
Protection and comfort in weather and useful things
James Lavers 3 principles of clothing
Utility
Hierarchy
Status
Hierarchy
Chain of command
Status
Rank, position, eminence such as uniform, crown and badge
Seduction
Attract, decorate body and focus on erogenous zone
Batterberrys 4 principles
Protection
Exalt the ego
Arouse emotion
Communicate with symbols
Exalt the ego
Make us feel good, boost self esteem
Arouse emotions
Attraction, seduction, fear, intimidation
Communicate with symbols
Insignia, uniforms, religious symbols, logos
Additional reasons to wear clothing
Modesty, superstition and devotion, group ID
Modesty
Covering certain parts of the body for religious or cultural reasons or shame
Superstition
Good fortune and fertility and devotion for religion
Communicate with symbols
Hierarchy and status Group ID Arouse emotion Superstition and devotion Sumptuary laws
Sumptuary laws
Status legislate wearing apparel fabric color by class and or status
Personal adornment sources
Animal
Plant
Mineral