Interviews Flashcards
Name the 4 types of interviews
- formal, structured = closed questions
- informal, unstructured = open questions
- semi structured = open & closed questions
- group interviews
What is a key issue with an interview
The interview effect: influence of the interviewer on the interviewee answrs
- age
- class
- tone
- gender
How to avoid the hawethorne effect
- used skilled interviewers who will be non directive
Two practical adv of unstructured interviews
- gather in depth data
- study large groups/ areas = build rapport with interviewees
Give 2 other adv of unstructured interviews
- can clarify & check your understanding or ask follow up question
- offers flexibility no fixed set of questions = can explore interesting topics
Give two disadv of unstructured interviews
- cost of employing interviewees
- time consuming
Two theoretical disadv of unstructured interviews
- Lack representativeness = too much variation in answers
- not reliable = cannot be standardised/ generalised
Give two adv of structured interviews
- able to grasp statistical data
- higher response rate as interviewer is present
1 pract, theoretical Disadv of structured interviews
Practical : time consuming
Theoretical : reduced validity due to restricted answers
Adv of group interviews
- observe interactions and body language
- participants can throw ideas around = stimulates thinning = reflective data
Disadv of group interviews
- ppl may dominate the group = not everyone gets equal chance of expression
- interview effect
Give an example of structured interviews
Farkas & Beron:
Study on verbal skills of parents and childen
Give example of unstructured interview study
Lupton:
Investigating relationship between poor neighbourhoods and underachieving schools
Example of group interviews study
Willis:
Why WC children get WC jobs
