Internal and External influences Flashcards
Internal environment
Things the business has some control on - Location, products and resources
External environment
Things businesses have little control over- Government policies and social attitudes
External influences on a business
Markets, economic, social, technological, institutional, geographic, financial, legal, political and competitive situation
Location factors
Visibility, Cost and proximity to consumer/supplies/support
Economic/business cycle
Recovery: Unemployment falling
Recission: Sales and profits falling
Peaks: Inflation may increase
Through: High level of unemployment
Political influences
Taxation, Labour markets reform, Environmental management and social reforms
Institutional influences
Government: Federal, state, and local
Regulatory bodies: EPA, ASIC, ACCC
Other: ASX