Innovation + Narket Reasearch Flashcards

1
Q

What is innovation?

A

the process of coming up with a idea or putting a new twist on an existing product or service

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2
Q

Internal sources of ideas : brainstorming?

A

a group gets together and comes up with as many ideas they can, all ideas are written down and the best obe is picked

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3
Q

internal sources of ideas:employee suggestions?

A

enterprising employees bring their ideas to management

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4
Q

Internal sources of ideas :SWOT analysis

A

Looking at an ideas Strengths , Weaknesses, Opportunities,and Threats

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