Innovation & Creativity Flashcards
Where can creative ideas come from?
Everyday happenings.
Who can come up with a new idea or new use for a product?
Anyone
One way to generate an entrepreneurial opportunity is find things that _____ you and find a solution.
Bug/Annoy
Can innovation and creativity be taught and/or learned?
Yes it can.
Categorize the following…“What if we do the opposite?”…Inhibits or Spurs Creativity
Spurs
Categorize the following…“We’ve done alright so far”…Inhibits or Spurs Creativity
Inhibits
Categorize the following…“Can we combine ideas?”…Inhibits or Spurs Creativity
Spurs
Categorize the following…“Can we make something else out of it?”…Inhibits or Spurs Creativity
Spurs
Categorize the following…“Are you kidding?”…Inhibits or Spurs Creativity
Inhibits
Categorize the following…“It’s not in the budget”…Inhibits or Spurs Creativity
Inhibits
Categorize the following…“Is there another way to do it?”…Inhibits or Spurs Creativity
Spurs
Name eight barriers to creativity.
Thinking there is only "one" answer Thinking logically Following the "rules" Being practical (a safety crutch) Becoming specialized Avoiding uncertainty Fearing mistakes/failure Believing you are not creative
Categorize the following…“We’ve never done anything like that before”…Inhibits or Spurs Creativity
Inhibits
How can mind puzzles/wuzzlers help encourage creative thinking?
Helps you learn to think out-of-the-box.
Name two advantages of Eco lips having a single product focus.
Allows them to pay attention to details such as getting athletes to endorse their product and making it organic. Make the best possible product like it on the market.
Name two disadvantages of Eco lips having a single product focus.
Only one product…limiting company capabilities.
Product might not be successful…then what?
How did Eco lips overcome the barrier of becoming specialized?
They turned their narrow focus into an advantage such as organic and great for athletes. Zeroed in on being a healthy lip product.
What was Eco lips creative twist to their product?
Organic and unique flavors
Explain how “unexpected occurrences” could spur an innovation entrepreneurial idea.
An unexpected occurrence may open an opportunity for brainstorming a product/service that would fulfill a need.
Explain how “demographic changes” could spur an innovation entrepreneurial idea.
If the people change in an area, let’s say to more hispanic in nationality, then they may be more opportunities for mexican restaurants, stores or products to develop.
What talent, hobby, or interest do you have that you could turn into a business opportunity? (example: Car detailing business or cake decorating business)
Answers will vary.
What type of innovation is McDonalds franchises? (Invention, Duplication, Extension or Synthesis)
Duplication
What type of innovation is Microwave and vacuum cleaner? (Invention, Duplication, Extension or Synthesis)
Invention
What type of innovation is Sprite when used to preserve Apples? (Invention, Duplication, Extension or Synthesis)
Extension