Infographie 7 et 8 Flashcards
What is the industry’s average email click-through rate?
2,13%
What 2,13% stands for?
the industry average email click-though rate.
What is the percentage of small businesses say their email copy effective or very effective?
64%
marketers who use segmented campaigns note an increase in revenue of how much % ?
760%
what is the % associated to consumers that say they have at least 50 unread emails in their inboxes?
40%
40% of consumers say they have at least how many unread emails in their inboxes?
50 emails
what is the number of global email users is predicted to grow by 2024?
4,48 millions email users
in the US, what is the percentage of emails opens between 9 am and noon?
21%
Mobile-friendly emails occupies which rank in the most-used tactic email marketers to improve their performance?
second
Friday is typically the day with the highest clickthrough rates potential. What is that rate?
2,7%
How many people used mobile browsers that block ads by default in 2019
527 million
How many respondents (%) say they use adblockers because they don’t want their online behaviour to be tracked?
44%
Mobile advertising spending is expected to surpass how much dollars by 2022?
240 billion
How much is the average cost-per-click in the marketing industry?
3,33$
How much is the most expensive marketing industry keyword cost-per-click?
165$
What is the percentage associated with an overwhelming majority of people report watching explainer videos to learn more about a product?
94%
How much viewers are more likely to use YouTube versus other platforms to find information about a brand, product or service?
4 X more
how much viewers say they’re more likely to buy something they saw in YouTube?
2X more
