Industrial Analysis Flashcards
Classification of industry?
1) growth industries
2 ) Cyclical industries
3) defensive industries
4) cyclical growth industries
What is growth industries?
It has higher than average growth rate .
It is nee or pioneer industries
Is growth industries or volatile,risks or stable, risk free?
Volatile and risky
Characteristics of growth industries?
Consistent and Growing sales, influx of investments and press hype
What are risks of growth industries?
1) high rates of cash burn
2) lack of profitability despite consumer demand
3)bubbles
4) technological setbacks
What are the examples of growth industry?
B
What is cyclical industries?
It is sensitive to buisness cycle
Examples of cyclical industries?
1)durable goods like raw materials and heavy equipment
2) consumer discretionary goods
What is defensive industries?
Industries which makes products and services that are essential. Sales and earnings of companies remain stable during all buisness cycles.
Examples for defensive industries?
Consumer staples, energy, utilities,telecommunications services and health care
Cyclical growth industries?
Posses characteristics of cyclical industries and growth industries
Examples of cyclical growth industries?
Automobile industries
What are porters five force model?
1) competition in the industry
2) Threat of potential new entry
3) Threat of substitute product and services
4) Bargaining power of supplier
5) bargaining power of customer
What happens when competitions increases in the industry?
Pro:
1) efficiency
2) product improvement
3 ) innovation
Cons:
1) price wars
2) higher advertising spends
3) lower margin
4) smaller profits
Factors affecting industrial rivalries?
1) equals balanced competitors
2) slow industry growth
3) Demand
4) cost structure of industry
5) switching cost
6 ) product differentiation
7) economies of scale
8) Exit barriers
9) Industry profitability
How cost structure of industry affects industrial rivalry?
Higher the fixed cost component , higher is the sales volume necessary to achieve breaker point
How to increase sales?
Price cuts and higher advertising.
What happens when switching cost is low in industrial rivalry?
Rivalry increases
How product differentiation affects industrial rivalry?
If product differentiation is low . Rivalry increases as consumers buyers makes choice on product prices.
How economies of scale affect industries rivalry?
High economies of scale , causes production to exceed demand which results in price reduction
How exit barriers affect industrial rivalry?
High exit barriers causes fierce competition.
Some examples of exit barrier from industry?
Specialised assets, High fixed cost of exit, strategic factors, government restrictions and emotional barriers
How industry profitability affects industry rivalry?
If particular industries are more profitable, more new companies enter so competition increases
What are the factors affects that affects new entrants to the industry?
1) Economies of scale
2) Capital Requirement
3) Government policy
4) cost disadvantage independent of size
5) product differentiation and brand loyalty?
6) switching costs
7) Access to distribution channel
8) Cost of capacity addition
9) Expected retaliation?
10) Industry profitability?
11) Legal patents
12) Stage in industry life cycle
How economies of scale affects new entrants?
Higher Economies of scales acts as good entry barrier because average costs will be higher than that of already existing companies which are benefiting from economies of scale
How capital requirements affect industries rivalry?
Low capital requirement have fierce competition and large number of competitors.
How capital requirements affects new entrants?
High capital investments require large capital base and high fixed cost structure so few competitors make entry.