importance of goal setting Flashcards
goal setting
- setting goals provides direction to a business + helps measure success. goals clearly outline a businesses purpose + encourage employees to achieved these goals.
- should meet the criteria of a SMART goal.
NOTE: goals will always have a strategy.
why is goal setting important?
- key components of successful busi.
- w/o goals busi. may struggle to identify direction it wants to take.
- est. goals allow employ. + manager to set shared targets over set period.
- achievement of busi. goals can indicate if strategies=successful
SMART goals: specific
goals need to be clear and outline exactly what the business wants to achieve.
e.g a specific area or function within the business
SMART goals: measurable
business goals need to be quantifiable so that the business can track progress and identify goals that have been achieved.
e.g businesses will use percentages, actual figures or $ values.
SMART goals: attainable
business goals need to be challenging but also possible for a business to achieve so that it is motivating.
SMART goals: relevant
business goals need to be beneficial to the business as well as consistent with other goals.
SMART goals: time-bound
business goals need to have specific time frames to help keep the business accountable for its goals.
types of goals: financial
targets for improving the financial performance of the business.
profit = a price figure after expenses/costs have been subtracted
profit margin = % of revenue left over from sale of g/s after expenses deducted.
types of goals: social
targets set by a business that aim to improve the welfare of the commun, enviro, or employ of a business