Imedia P4 Flashcards
what is a client requirement
what a client wants having made a decision on a media product, timescale and target audience.
purpose of client requirements
1:to provide information to the media developer
2:to make a clear statement of what is to be produced
3:To identify the intention for the products
Type of product
the format required eg digital graphics audio and video
purpose
whether the product should advertise/promote ,entertain
, educate, inform or influence
content
depends on the type of product
target audience
think about who what where and when also consider lifestyles and interests
client ethos
quality cost range pricing branding
genre
whether modern retro contemporary or specific to a style
style
the visual or audio style
theme
central themeg family environmental or pride
timescales
how long it will take to produce
constraints
timescale and budget
house style
characteristics of a media product that are consistent with an organization