IMEDIA Flashcards

1
Q

purpose of a mood board?

A

develop feeling and style of a product
visually represent a theme
create visual identity

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2
Q

use for mood board?

A

fashion
interior design
architecture

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3
Q

contents of a mood board?

A

colours
photos
images
fabrics

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4
Q

purpose of a storyboard?

A

show progression of scenes
instructions about camera and lighting for crew

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5
Q

use for a storyboard?

A

film and tv
theatre
animation
video
computer games

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6
Q

content of a storyboard?

A

scene sketches
timings/durations
camera shots/ angles/ movements
lighting/ sound/ locations

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7
Q

purpose of a mindmap?

A

visual diagram of ideas
organise thoughts
link ideas

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8
Q

use for mindmap?

A

starting point for creative ideas

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9
Q

content of mindmap?

A

central ideas
branches
keywords
nodes
subnodes

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10
Q

purpose of visulisation diagram?

A

rough sketch of media product
gives visual representation of layout
shows how final product will work

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11
Q

content of visulisation diagram?

A

still images
graphics
logos
text
colour
dimensions

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12
Q

use for visulisation diagram?

A

still images/ graphics
posters/ CD and DVD covers
leaflets/ flyers

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13
Q

purpose of scripts?

A

provide written dialouge
stage directions
emotions
setting/ mood of a scene

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14
Q

use for scripts?

A

TV/ film
theatre
voiceover
comics
computer games

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15
Q

content of scripts?

A

set/ location
direction
sounds
dialouge
mood, emotion

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16
Q

purpose of target audience?

A

identifies the set of people a media product is aimed at so the product is more appealing

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17
Q

what are different examples of a target audience?

A

location
ethnicity
interests/ lifestyle
gender
occupation
age
education

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18
Q

what is a milestone?

A

deadlines based on key dates

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19
Q

what is work flow?

A

order the taks will be completed in so everyone knows what to do on time

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20
Q

what type of software can be used to create a visulisation diagram?

A

illustration/ graphic software

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21
Q

what is primary research?

A

data collected from an original source

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22
Q

examples of primary reasearch?

A

autobiography
diary
interview
first hand account

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23
Q

what is secondary research?

A

data collected/ published by others
indirecty sourced

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24
Q

examples of secondary research?

A

biography
2nd hand account
magazine arcticle
report
review

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25
Q

what to include in question 3?

A

persuasive language
white space
fonts/ font size
colours
text
specific needs

26
Q

what is copyright?

A

type of intellectual property that protects original work

27
Q

what is ©?

A

copyright

28
Q

what is CC?

A

creative commons

29
Q

what is TM?

A

trademark

30
Q

what is ®?

A

registered icon

31
Q

what is a trademark?

A

intellectual property consisting of a recognisable sign, device or expression

32
Q

what is creative commons?

A

a liscence agreement that lets you use a persons rescources

33
Q

what is public domain?

A

not copyrighted, free to use

34
Q

what is libel?

A

written defamation

35
Q

what is slander?

A

spoken defamation

36
Q

what is lossy compression?

A

compression where data is pernamently lost

37
Q

advantage of lossy compression?

A

high compression/ low file size

38
Q

disadvantages of lossy compression?

A

reduce colours
reduce quality
can’t be reverted

39
Q

what is losless compression?

A

compression where nothing is lost

40
Q

advantage of losless compression?

A

file is smaller
no loss in quality

41
Q

disadvantage of losless compression?

A

compression not as great as lossy

42
Q

3 video file formats?

A

MPG
MOV
MP4

43
Q

features of MPG,MOV,MP4 ( video )?

A

lossy compressed files
speed

44
Q

2 animation file formats?

A

SWF
FLV

45
Q

features of SWF file?

A

small file
speed
animation games and video

46
Q

features of FLV file?

A

opens in FLASH software
editable
not compressed

47
Q

3 image file formats?

A

GIF
PNG
TIFF

48
Q

features of GIF file?

A

small file size
online
web buttons

49
Q

features of PNG?

A

losless compression
supports transparency

50
Q

features of TIFF?

A

high quality
large file

51
Q

3 audio files formats?

A

MP3
AIFF
WAV

52
Q

features of MP3?

A

compressed
small file
good for devices

53
Q

features of AIFF?

A

uncompressed
high quality
mac only

54
Q

features of WAV?

A

uncompressed
high quality
windows only

55
Q

website file format?

A

HTML

56
Q

features of HTML?

A

easy and simple
supported by all browsers

57
Q

why is version control important?

A

keep track of versions
makes refering to documents easy

58
Q

structure of final question?

A

P1 WWW
P2 mistakes
P3 EBI

59
Q

risks working on set?

A

heights
heavy equipment
electrical

60
Q

risks of computers?

A

RSI
eye strain
back strain
trip hazards

61
Q

what is royalty free?

A

pay to use initially, can be used as many times as needed after initial fee