Ideation Flashcards
1
Q
What is ideation?
A
The process of generating, developing and refining creative ideas for new business ventures or innovations
2
Q
What should be the first investment of anyone who seeks to be an entrepreneur?
A
Ideation
3
Q
How do people get ideas
A
Identifying a problem
Intentional research to find solutions to an existing problem
Imagination
By being receptive to ideas
Going to trade fairs
4
Q
What does ideation focus on?
A
Errors
Unmet Need demand
Competition with similar products or services
5
Q
The ideation process
A
Idea generation
Idea evaluation and selection
Idea refinement and development
Testing and implementation
