How To Calculate Flashcards
1
Q
Click Through Rate
A
Click / Impressions
2
Q
Cost
A
Clicks / Cost Per Click
3
Q
Cost Per Click
A
Cost / Click
4
Q
Conversions
A
Click * Conversion Rate
5
Q
Conversation Rate
A
Conversions / Click
6
Q
Cost Per Acquisition
A
Cost / Conversion
7
Q
Rate =
A
Small / Big
8
Q
Actual Amount =
A
Big / Small
9
Q
Clicks
A
Impressions / Click Through Rate
10
Q
Impression Share
A
Impressions / Estimated Impressions (you were eligible to receive)
