how markets work Flashcards

(46 cards)

1
Q

objective of consumer

A

maximise their economic welfare (utility/ satisfaction) from consumption by correctly spending their income

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2
Q

objectives of firms

A

maximise profits by producing at the lowest cost
dividend are then played to the shareholders

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3
Q

objectives of the government

A

maximise social welfare of the citizen

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4
Q

demand meaning

A

the ability and willingness to buy a particular good at a given price over a given period of time

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5
Q

causes of shifts in the demand curve

A

change in price of substitute
change in price of complements
change in real incomes
changes in the distribution of income (equal distribution causes more demand as poorer people spend more)
effects of advertising and marketing
change in regulation
interest rates
demography changes
seasons
trends

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6
Q

law of diminishing marginal utility

A

the utility from consuming an additional unit of a good will decrease as more of a good is consumed

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7
Q

consumer surplus meaning

A

difference between what consumers are willing and able to pay and what they actually pay

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8
Q

derived demand meaning

A

demand for the FOP to produce another good or service

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9
Q

price elasticity of demand (PED) meaning

A

the responsiveness of demand to a change in price of the good/ service

%change in quantity demanded/ %change in price

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10
Q

relatively elastic PED

A

PED more than 1

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11
Q

relatively inelastic PED

A

PED less than one

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12
Q

factors affecting PED

A

number of close substitutes available
price of product relative to total income
cost of substituting between different products
brand loyalty and habits
necessity or luxury good
addiction
If u need it now or had time to think

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13
Q

why firms use PED

A

the effect of a change in price on total revenue
changes in tax and weather the firm can pass on the cost to the consumer
price discrimination- can charge higher prices for the good when its needed and less when its not

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14
Q

EV for PED

A

not complete data
consumer demand changes over time
PED varies by time and region
not all firms profit maximise
elasticity will vary with each product
substitutes will change market strategies

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15
Q

cross elasticity of demand (XED) meaning

A

responsiveness of demand for one product to the change in price of another product

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16
Q

income elasticity of demand (YED) meaning

A

responsiveness of demand to a change in income

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17
Q

inferior good number and explanation

A

YED less than 0
rise in income will lead to a fall in demand for the good

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18
Q

normal good number and explanation

A

YED more than 0
rise in income will lead to a rise in demand for the good

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19
Q

luxury good number

A

YED more than 1

20
Q

substitutes number and explanation

A

XED is larger than 0
increase in price of good B will increase demand of good A

21
Q

complementary goods number and explanation

A

XED is smaller than 0
increase in the price of good B will decrease demand for good A

22
Q

supply meaning

A

quantity of goods and services that a producer is willing and able to sell at a given price over a given time period

23
Q

movements along a supply curve

A

extension- price rises producers will produce more ass there are more profits to be made
contraction- fall in price causes less profits so there will be less supplied

24
Q

causes of shifts in the supply curve

A

change in the unit cost of production
better quality tech
depreciation in the exchange rate
cost of production
producers entering or leaving the market
weather conditions
speculation in the future (higher prices in future so stock the good)
taxes and subsides

25
price elasticity of supply (PES) meaning
responsiveness of supply to a change in price of the good or service
26
relatively elastic PES number
PES higher than 1
27
relatively inelastic PES number
PES lower than 1
28
factor affecting PES
spare production capacity - room to grow is more elastic stocks of finished good - if high stocks and demand increases demand can be met FOP mobility- if FOP are more mobile to shift to produce what is more in demand then its elastic time to produce- short run inelastic as supply cannot meet demand. long run elastic as supply can meet demand
29
excess demand meaning
when quantity demanded is higher than quantity supplied
30
excess supply meaning
when quantity supplied is higher than quantity demanded
31
price mechanisms meaning
decisions of consumers and businesses interact to determine the allocation of resources
32
rationing function meaning
when there are scarce resources price increases cos of excess demand the higher price causes some people not being able to afford the good or they lose interest so the goods are rationed to the people who can afford it or desire it
33
signalling function meaning
where resources should be used when prices rise producers more resources into the manufacturing of the product changes in price lead to a change in supply and demand
34
incentive function meaning
change in behaviour of a consumer or producer working harder leads to more benefits
35
producer surplus meaning
difference between the price producers are willing and able to supply at and the actual price they supply at
36
direct taxes meaning
levy on income wealth and profits e.g. income tax, inheritance tax, national insurance, capital gains, corporation tax
37
indirect taxes meaning
levy on expenditure e.g. VAT, sugar tax, alcohol, tobacco
38
specific/ unit tax meaning
set at a constant amount per unit of output
39
ad valorem tax meaning
set at a percentage of the selling price
40
indirect tax and PED effects on consumer and producer
if PED is inelastic burden can be passed onto the consumer if PED is elastic burden is absorbed by the producer
41
subsidies meaning
government giving out loans to firms which do not need to be paid back they are used to lower cost of production
42
effects of subsidies
increase output lower prices increase employment through parentships reduce inequality control inflation increase demand during decline encourage competition of merit goods
43
causes of irrational consumer behaviour
influence of others habitual behaviour weakness at computation
44
how does influence of others decrease utility
herb behaviour- make decisions based on people around you social norms and trends
45
how does habitual behaviour decrease utility
mental shortcuts- helps people make quick but not perfect decisions
46
how does weakness at computation decrease utility
consumers are not willing or able to make comparisons between prices