how markets work Flashcards
consumers act
consumers act rationally and do this by maximising their utility
how do producers act rationally
producers are assumed to act rationally by selling goods and services to maximise profits
governments act rationally by
governments act rationally by placing interests of people they serve first in order to maximise their welfare
demand definition
demand is the amount of good or service that a consumer is willing and able to purchase at a given price in a given time period
in demand curve, if price is the only factor that changes, then
if price is the only factor that changes, there will be a change shown by movement along the demand curve
relationship between Qd and Price
price and Qd has an inverse relationship
when price rises, Qd falls
when Qd rises, price falls
so demand curve is always sloping downwards
increase in advertisement equals to what
if a firm increases advertisement, there will be an increase in demand, so it will shift outwards
supply definition
supply is the amount of good or service that a producer is willing and able to supply at a given price in a given time period
supply curve slopes up or downwards
supply curve slops upwards