History and Intro to BE Flashcards
According to ________ (2000), broadcasting has been defined as the transmission of information through radio waves from a radio or television station, to the audience in far and near places, through their receivers, which help in decoding such information.
Onabajo
______ is a medium for sending and receiving messages through the air using electronic wave
Radio
According to ______ (1988) is an electronic device that brings to us informational, educational and entertainment programmes.
Akpan
According to Onabajo (2004), basically, broadcasting serves three broad purposes; it ______, _______ and _______ the audience.
educates, it informs and entertains
A core purpose of the broadcast media is the education of the widely dispersed audience available and depending on it
Education Function
Broadcast stations survey the environment and give reports or information about things going on in the environment, especially those things that are likely to have impact on people, and those things that are new and of human interest.
News Function
It is achieved through music programs, soap operas and variety shows, is the most widely performed function because of its revenue potential.
Entertainment Function
The very first radio program aired over the open broadcast system was an _______ _______.
entertainment program
_____s when a sustained effort to air educational programs was made.
1920
The ______ ______ _____ started its school broadcasting in 1924 making England the first country to undertake such a project.
British Broadcasting Corporation (BBC)
In other parts of the globe, Japan, Australia and New Zealand initiated their educational broadcasts in ____.
1933
In l952, ______ _______, an enterprising freelancer produced an educational program for rural farmers in Iloilo
Pacifico Sudario
______ _____ was most actively involved in the broadcast of educational programs during the mid- and late seventies
Commercial media
_____ ______ was introduced in the Philippines in 1971, it garnered a small but substantial following.
Sesame Street
The British Broadcasting Corporation (BBC) started its school broadcasting in ____ making England the first country to undertake such a project.
1924
______ established its school broadcasting in 1926.
Germany
Holland and Belgium as well as the Scandinavian countries Sweden, Norway and Denmark started school broadcasting in ____.
1927
In 1928 the ___ of the United States began producing and airing an educational program on music appreciation.
NBC National Broadcasting Company
Columbia Broadcasting System (CBS), NBC’s competitor network, produced a rural broadcasting series entitled _____ __ __ ___.
School on the Air
It should be noted that _______ ________ was first experimented upon in Iowa in the early 1930’s.
Educational Television (ETV)
In other parts of the globe, Japan, Australia and New Zealand initiated their educational broadcasts in ____. During the Second World War educational broadcasts were mostly supportive of or related to the war effort.
1933
Canada, the first country to implement a radio forum for its rural adult education experiment in ____.
1941
______ used radio broadcasting as a
medium for dialogue between the people and the government.
Senegal
_____ is probably the site of the most extensive radio forum experimentation.
India
_____ and ____ ___ both experimented on the radio farm forum format.
Brazil and Costa Rica
________, primary school mathematics instruction through radio was attempted.
Nicaragua
the UP College of Agriculture began operating its rural educational radio station at a power of ___ watts.
250
What is CTRE?
Communication Technology for Rural Education
The ____ was a three-year pilot project implemented by the Educational Development Projects Implementing Task Force (EDPITAF) and funded by the World Bank.
CTRE
