Griffin Hill Sales Exam Flashcards
What is the purpose of the Case Open Routine?
To turn suspects into prospects
What are the 4 elements of the Griffin Hill Technology?
- Coaching
- Metrics
- Process
- Plays
Which of the following defines someone as a Prospect?
Their stated willingness to move from Case Open to Needs Audit
What is the first play of the Case Open Routine?
Rapport
How many words (maximum) are allowed in the entire Case Open Routine?
60
What Play comes after the Benefit Play?
Proof
Which of the following is NOT a purpose of the Rapport Play?
a. To introduce your product
b. To establish your professionalism
c. To make a human connection
d. To lay the foundation for a relationship
e. To reach through social barriers
To introduce your product.
Which of the following Rapport Play samples is statistically the most effective?
a. I’m from First Light Publishing. You may have heard of us.
b. Mrs. Fisher, I read your article in Publishing Magazine
c. Hello, Mrs. Fisher. I’m Susan Campos with First Light Publishing
d. Mrs. Fisher, its Susan Campos. Helen Gamble suggested I give you a call.
Mrs. Fisher, its Susan Campos. Helen Gamble suggested I give you a call.
Some word groups only count as one word for the purposes of our work counts. Which of the following counts as MORE than one word?
a. Dr. Underhill
b. Mrs. Fisher
c. First Light Publishing
d. Product Development Team
e. Susan Campos
Product Development Team
What is the only thing you qualify someone for in the Case Open Routine?
a. Interest
b. Need
c. Ability to pay
d. Desire
e. Ability to make decisions
Interest
When does someone show up in the Griffin Hill pipeline?
a. When they turn from a Suspect to a Prospect
b. When you find out who they are
c. When you get a referral
d. When you find their name and identify them as a Suspect
When they turn from a Suspect to a prospect.
How many words (maximum) are allowed in the Rapport Play?
12
Place the Plays of the Case Open Routine in the correct order
- Rapport
- Positioning
- Benefit
- Proof
- Schedule the Next Event
What did the chessboard example demonstrate?
a. You have to be smart to win!
b. A sales person must use strategy to defeat the opponent.
c. Whoever has the best skill set (the widest selection of moves) has the advantage
d. Your relative position impacts the usefulness of your skills
Your relative position impacts the usefulness of your skills.
How many words (maximum) are allowed in the Positioning Play?
12
Which of the following is NOT an element of the Positioning Play?
a. Stake a Claim.
b. Establish your role.
c. Occupy a location.
d. Don’t try to change who you are; change where you are.
e. Go for the jugular.
f. Tell a suspect what you do.
Go for the jugular
In the Benefit Play, you will transition focus to:
the suspect
How many words are allowed in the Benefit Play?
12
During the Benefit Play in the Case Open Routine, what does the suspect care most about?
a. First impressions of you as the sales person
b. Your product’s features
c. The value of your product
d. The viability of your company
e. The suspect’s own circumstances
The suspect’s own circumstances
Which of the following is the best example of a Benefit Play?
a. We make heroes of facility managers like you.
b. We have the fastest turnaround time in the industry.
c. We offer more bang for your buck than any other CRM
d. Our clients consistently experience increased revenues as they implemented our products and services.
We make heroes of facility manager like you.
The 5 Ps are Profit, Prestige, Pleasure, Preservation, and Pain Relief. What do the 5 Ps help you clarify?
a. Why your product is better than the competition’s
b. The features you want to emphasize as you sell.
c. The advantages of choosing your product.
d. The specific ways your product benefits the customer.
The specific ways your product benefits the customer
(Check ALL that apply) A Proof Play must:
a. Relate to the stated benefit
b. Be true
c. Be reasonably specific
d. Be credible
e. Be verifiable
- Relate to the stated benefit
- Be true
- Be reasonably specific
- Be credible
- Be verifiable
The Proof Play should be reasonably specific. Naming another client can increase specificity. When should we NOT name the client in a Proof Play? (More than one answer is correct.)
a. When the example shows the client in a bad light.
b. When the example divulges proprietary information.
c. When the suspect knows the client.
d. When we have not received permission from the client to use their name.
- When the example shows the client in a bad light.
- When the example divulges proprietary information
- When we have not received permission from the client to use their name.
How many words are allowed in the Proof Play?
12
What constitutes a Scheduled Next Event?
Choosing a date and time with an agenda planned out.
What is the only thing you are qualifying the suspect for in the Case Open Routine?
a. Need
b. Ability to Pay
c. Interest
d. Desire
e. Decision – making ability
Interest
How many words are allowed in the Schedule the Next Event Play?
12
The Integrity Sales System provides scripts for you to follow. (TRUE OR FALSE)
False