Graphic Design Vocab Quiz Flashcards
Line
Horizontal, vertical, diagonal, straight, curved, dotted, broken, thick, thin
Shape
2D (two dimensional), flat, geometric (square, circle, oval, triangle), organic (all other shapes)
Form
3D (three dimensional), geometric (cube, sphere, cone), organic (all other forms: people animals, tables, chairs, etc.)
Color
Relates to the wavelengths of light. Refers to hue, value (lightness/darkness), intensity, saturation (or amount of pigment), and temperature (warm/ cool). Relates to tint, tone, and shade.
Value
The lightness or darkness of an image (or part of an image)
Texture
The feel, appearance, thickness, stickiness of a surface (e.g. smooth, rough, silky, furry)
Space
The area around, within, or between images or parts of an image (relates to perspective). Positive and negative space.
Pattern
A regular arrangement of alternating repeating elements, (shapes, lines, colors, or motives)
Contrast
The juxtaposition of different elements of design (e.g. rough and smooth textures, light in dark values) in order to highlight the differences and/or create visual interest, or focal point
Emphasis
Special attention/importance given to one part of a work of art (e.g. a dot shape and a light composition). Emphasis can be achieved through placement, contrast, color, size, repetition… Relates to focal point
Balance
A feeling of balance results when elements of design arranged symmetrically or asymmetric to create the impression of the quality in weight or importance
Proportion/ scale
Relationship between objects with respect to size, number, and so on, including the relationship between parts of a whole
Harmony
The arrangement of elements to give the viewer the feeling that all parts of the piece form a coherent whole
Rhythm/ movement
The use of recurrent elements To direct the movement of the eye through the artwork. There are five types; rhythm, random, regular, alternating, progressive, and flowing. The way all elements are organized to leave the eye to the focal area. Movement can be directed for example along edges and by means of shape and color.
Similarity
Similarity occurs when objects look similar to one another. People often perceived them as a group or pattern