graphic design Flashcards

1
Q

Contrast

A

the difference between various elements within a design, that makes them stand out from each other.

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2
Q

Balance

A

can be symmetrical or asymmetrical

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3
Q

Emphasis

A

causes certain parts of a design to stand out compared to other elements. Can also be used to minimize how much an element stands out.

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4
Q

Proportion

A

is the size of elements in relation to one another. Larger elements tend to be seen as more important while smaller ones are less so.

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5
Q

Hierarchy

A

refers to the importance elements within a design. The most important elements should appear to be the most important.

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6
Q

Repetition

A

reinforces an idea or perception. It can be done by things like using the same format for headers, reusing the same colors, images, or similar choices.

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7
Q

Rhythm

A

The spacing between elements can create a sense of rhythm, either regular or irregular. Rhythm can be used to create a variety of emotions, including calmness.

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8
Q

Pattern

A

can refer to repetition of design elements. They can also refer to a set of standards for how certain elements are designed.

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9
Q

White Space

A

or Negative Space, refers to areas of a design that have no design elements. This space is important for making a design uncluttered, as well as for making various elements stand out

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