graphic Flashcards
component
each of the elements placed within a composition
composition
components of a design are visually combined and arranged to create a final product
concept
abstract elements of theme message,and style
alignment
the lining up of components with each other based on the edges or guides
flow
guides a viewer through a composition bt the placement of components
direction
the management of the movements of components
placement
position of objects on a spread
harmony
agreement between elements is the key
unity
feeling of harmony between components of a composition
balance
distribution of the components of a composition giving it a stable feel
proportion
size and scale of the components of a composition that create a feeling of unity
scale
size of one component to another
grouping
elements that are unified as a whole based on proximity
proximity
grouping of objects based on there closeness to one another
rhythm
repetition of components within a composition
division
use of white or negative space to separate
contrast
differences in color,size,shape location or relationships
emphasis
a component that stands out in a composition draws attention
value
measure of lightness and darkness
spatial relationships
relationship of all components within a composition